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Yahoo! My Yahoo! Mail Yahoo! Search Search: Sign InNew User? Sign Up News Home - Help Navigation Primary Navigation Home Singapore Asia Pacific World Business Entertainment Sports Technology Top Stories Most Popular Secondary Navigation Search Search: Microsoft revs up low-budget mobile phones AFP - Tuesday, August 25 SAN FRANCISCO (AFP) - - Microsoft on Monday unveiled software that lets Twitter, Facebook and other hot Internet services be delivered to low-cost "feature phones" common in developing countries. ADVERTISEMENT The US technology giant will debut OneApp in South Africa and hopes to swiftly roll it out in India, China and other countries where millions of people use feature phones instead of powerful smartphones. "We designed OneApp from the ground up on feature phones with very limited memory and processing capabilities," said Amit Mital, corporate vice president of the Unlimited Potential Group and Startup Business Accelerator at Microsoft. "OneApp will be able to help people do things they couldn't do before with their feature phone -- anything from paying their bills to helping diagnose their health issues or just staying connected with friends and family." Feature phones typically combine calling capabilities with one or two other functions such as playing music or games. Such devices rely on General Packet Radio Service (GPRS) networks with users unable to browse the Internet and typically paying as they go to download data. In contrast, smartphones are essentially pocket-sized computers with wireless Internet connectivity. "With a GPRS-enabled cell phone, consumers can now be part of the app experience, which is taking the world by storm," said Mark Levy, joint chief executive of Blue Label Telecoms. Microsoft teamed with Blue Label Telecoms to make OneApp part of a new "mibli" mobile service to be offered free in South Africa, according to Mital. "We're particularly excited by the technology's capacity to transform nearly any cell phone into a highly sophisticated, cost-effective and user-friendly transactional device," Levy said. Feature phones are far more common than smartphones in emerging markets, according to Microsoft. Email Story IM Story Printable View Blog This Sign in to recommend this article » 0 users recommend Related Articles: Internet Portals & Search Engines Yahoo to compete with Bing despite Microsoft dealReuters - Tuesday, August 25 Microsoft revs up low-budget mobile phonesAFP - Tuesday, August 25 Unmasked blogger plans to sue Google: reportAFP - Tuesday, August 25 Fanbase, new sports website, goes liveAFP - Tuesday, August 25 Related Articles: Technology Website keeps Paris's wartime memories aliveAFP - 2 hours 48 minutes ago Yahoo to compete with Bing despite Microsoft dealReuters - Tuesday, August 25 Media multitasking doesn't work say researchersReuters - Tuesday, August 25 Microsoft revs up low-budget mobile phonesAFP - Tuesday, August 25 Unmasked blogger plans to sue Google: reportAFP - Tuesday, August 25 Enlarge Photo The Microsoft name is displayed on a sign outside a building on the company's campus in July 2009 in Redmond, Washington.Microsoft on Monday unveiled software that lets Twitter, Facebook and other hot Internet services be delivered to low-cost "feature phones" common in developing countries. Related Photos Slideshow Full Photo Coverage: Internet Portals & Search Engines Related Full Coverage Internet Portals & Search Engines Latest development in the online world All Full Coverage Most Popular – Technology Viewed Homes of former Porsche executives searched: report Swiss size up hole in iconic banking secrecy Triple gold for Bolt as Kenya trump Ethiopia Egypt warns pharaohs' tombs could disappear Ramadan begins on Saturday amid swine flu worries View Complete List » Search: Home Singapore Asia Pacific World Business Entertainment Sports Technology Top Stories Most Popular Copyright © 2009 Yahoo! Southeast Asia Pte Ltd. (Co. Reg. No. 199700735D). All Rights Reserved. Privacy Policy - Terms of Service - Community - Intellectual Property Rights Policy - Help

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