The Freeland File
Aerospace & Defense
Global Market Data
Lucy P. Marcus
The Great Debate
Macro & Markets
Lipper Awards 2012
Personal Finance Video
Petraeus scandal widens, snares U.S. commander in Afghanistan
Three women intertwine in downfall of David Petraeus
12 Nov 2012
Iran unveils new missile systems on second day of drills
Special Report: How a vicious circle of self-interest sank a California city
Software pioneer McAfee says framed for murder in Belize
After Obama win, U.S. backs new U.N. arms treaty talks
Obama plans ”fiscal cliff” statement as showdown looms
Republicans say deal can be done on ”fiscal cliff”
Former Disney CEO Eisner back in moviemaking with Universal
James Bond soars to box office record with "Skyfall"
Sun, Nov 11 2012
"Wreck-It Ralph" hammers box office, sails over "Flight"
Sun, Nov 4 2012
Disney to buy "Star Wars" producer for $4.05 billion
Wed, Oct 31 2012
'Paranormal Activity 4' haunts top of movie charts
Sun, Oct 21 2012
Analysis & Opinion
Disney puts faith and $4 bln in power of the Force
Student of the Year: Bromance, brawn and not too much brain
Michael Eisner arrives at the Academy of Television Arts & Sciences 21st annual Hall of Fame Gala in Beverly Hills March 1, 2012.
Credit: Reuters/Fred Prouser
By Peter Lauria
Tue Nov 13, 2012 1:01pm EST
(Reuters) - Former Walt Disney Co Chief Executive Michael Eisner has struck a distribution deal with Universal Pictures, a likely prelude to the media mogul raising money to fund film development.
Terms of the multi-year deal call for Universal, owned by cable giant Comcast Corp, to market and distribute movies developed and financed by Eisner under the auspices of his privately owned media holding company Tornante Co, Eisner said.
In a phone interview with Reuters from Los Angeles, Eisner was cagey about precisely how he planned to finance the movies.
Rumors began circulating first in Variety in January and then on CNBC in May about Eisner trying to raise an $800 million film fund, broken out into $400 million of equity and $400 million of debt.
Eisner declined to give specific details on any fundraising efforts that may be taking place.
Eisner said he will be investing his own money into development and plans to bring partners into the venture. He said JPMorgan Chase & Co, Morgan Stanley, Blackstone Group LP and Moelis & Co were working with him on behalf of the venture.
"Obviously, I wouldn't be making a distribution deal if I wasn't confident that the films would be financed," he said.
Despite having spent more than two decades at the helm of Disney, Eisner said he did not have any discussions with the company regarding this deal and described Universal as a "natural fit."
"I made about 400 movies with Disney and I figured that was enough," joked Eisner. "I thought I'd try my hand working for another organization."
Eisner is no stranger to Universal's parent company, Comcast. Steve Burke, CEO of Comcast-owned NBC Universal, ran Disney's theme parks under Eisner. And Burke was one of the main champions behind Comcast's failed $49 billion hostile takeover bid for Disney in 2004.
"Michael Eisner has been a powerful creative force behind some of the world's greatest films and we're confident that with Tornante, he'll continue that tradition," Universal Pictures Chairman Adam Fogelson and Co-Chairman Donna Langley said in a joint statement.
Eisner, 70, said he hopes to have the first film under the deal in theaters by the end of next year or early in 2014. He declined to comment on the number of movies expected to be released annually, saying only that the plan was to develop "a significant number of films over the whole period" of the agreement.
In terms of production budgets, Eisner said they will vary depending on the movie but that the venture was unlikely to make any "incredibly expensive, bet-the-house" investments on any one film.
Without being precise, he said he would aim for budgets in line with his track record while at Disney and, before that, Paramount Pictures, which he said consistently averaged about 20 percent below the industry norm.
"I never did a $200 million or $250 million movie, that's not my kind of thing," Eisner said.
After leaving Disney in 2005, Eisner launched Tornante Co, which has produced shows for the Internet and television but has until now shied away from motion picture production. Through Tornante, Eisner founded digital production studio Vuguru and owns sports trading card company Topps in partnership with private equity firm Madison Dearborn Partners.
Among the projects produced by Vuguru are the animated series "Glenn Martin DDS" on Nickelodeon, "The Booth at the End" on Hulu, and "Little Women, BIG CARS" on AOL.
While the aim of the Universal deal is to produce new original content, Eisner said movies could grow out of existing Tornante projects.
Still undecided is whether Tornante will control the new venture or if it will operate under another name and simply be housed under the Tornante umbrella.
The latter structure could mean that Eisner would be eligible to collect producer fees from Tornante for films he develops - in essence, getting paid by his own company.
Eisner declined to comment on the potential of collecting producer fees, saying only that the venture's financial structure is still being worked out.
"My goal is to have a good time and make films. Hopefully, it will be a success and out of that success will be some financial rewards," he said.
(Reporting By Peter Lauria; editing by Andrew Hay)
Related Quotes and News
We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/
Be the first to comment on reuters.com.
Add yours using the box above.
Back to top
New York Legal
Support & Contact
Connect with Reuters
Our Flagship financial information platform incorporating Reuters Insider
An ultra-low latency infrastructure for electronic trading and data distribution
A connected approach to governance, risk and compliance
Our next generation legal research platform
Our global tax workstation
About Thomson Reuters
Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests.
NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.