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Edition: U.S. Article Comments (0) Follow Reuters Video game creator sues company for billions Tweet Share this By Eriq Gardner LOS ANGELES (Hollywood Reporter) - The man who created the first version of the uber-successful "Madden NFL Football" video game is suing Electronic Arts over tens of millions of dollars in owed royalties and potentially billions in... Email Print Related News Special Report: Dumping print, publisher bets the ranch on apps 1:26pm EDT Unusually wide open feeling at Augusta Thu, Mar 31 2011 Special report: When the drugs don't work Thu, Mar 31 2011 Apple sues Amazon.com over APP STORE trademark Tue, Mar 22 2011 Unstoppable Djokovic lifts Indian Wells title Sun, Mar 20 2011 Analysis & Opinion Standing on the warfront: when sport divides India and Pakistan What’s the best workout? Video games vs. the gym Related Topics Technology » Music » Media » The video game ''Madden NFL '09'' is projected on a wall at the Madden NFL ’09 VIP Premiere party in Los Angeles, California August 7, 2008. Credit: Reuters/Fred Prouser By Eriq Gardner Fri Apr 1, 2011 2:18pm EDT LOS ANGELES (Hollywood Reporter) - The man who created the first version of the uber-successful "Madden NFL Football" video game is suing Electronic Arts over tens of millions of dollars in owed royalties and potentially billions in profits over the franchise, which has sold more than 85 million copies in the more than 20 years since it hit the marketplace. As real-life professional football experiences a work stoppage thanks to disagreements between owners and players over how to split the revenue pie, now the game of football in digital form is experiencing its own financial quarrel. Robin Antonick is demanding a jury trial in California, pressing claims in a lawsuit filed Wednesday that he has been cut out of the "Madden" franchise fortune. Antonick, an Illinois native, says he created the ground-breaking football video game, giving game players the chance to simulate a football game with eleven players on the field for each team. The first versions of the game were created for the Commodore 64, MS Dos, and Apple II platforms and released in 1988. He says he developed the game both with programing expertise and knowledge of former Oakland Raiders head coach John Madden's behavior in calling plays in certain game situations. He signed a development contract with EA in 1986 that allegedly entitles Antonick to royalties on derivative versions of the "Madden" game. In the years afterward, he worked on the game in a cubicle a few feet away from Electronic Arts founder Trip Hawkins, he says. The game has grown much more sophisticated and real over the years -- recently, for example, the game adopted rules preventing game players from reinserting players who experience concussions -- but according to Antonick, it's still based on his game. "Only recently, as a result of publicity surrounding the 20th Anniversary of the 'Madden' videogame did Antonick become aware that Electronic Arts did not independently develop subsequent versions of its Madden NFL software," says the complaint. "Instead, according to recent statements by Electronic Arts founder Trip Hawkins, the current generation of software apparently derived from software developed by Antonick." Antonick is seeking tens of millions of owed royalties, plus disgorgement of all profits from the sale of the game as the result of allegedly fraudulent behavior. The game franchise has reaped more than $4 billion in profits over the years. The creator has remained quiet for some time. He says he hasn't received a royalty payment since approximately 1992. In the early 1990s, EA began to take steps to franchise the game to other platforms, starting with a Sega Genesis in 1990, and licensed versions without Antonick's approval. The plaintiff says he didn't know at the time that "Electronic Arts decided that it did not want to share profits with him even though he was responsible for the development of virtually all of the ground-breaking technology at the heart of the game." Over the past couple years, EA and Antonick are said to have engaged in confidential settlement negotiations. EA couldn't immediately be reached for comment. (Editing by Zorianna Kit) Technology Music Media Tweet this Share this Link this Digg this Email Reprints We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language, all capital letters or appear to be spam, and we review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. Comments (0) Be the first to comment on reuters.com. Add yours using the box above. 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