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My Profile Top News Reuters top ten news stories delivered to your inbox each day. Subscribe You are here: Home > News > Entertainment > Article Home Business & Finance News U.S. Politics International Technology Entertainment Film Music People Television Arts Industry Sports Lifestyle Oddly Enough Health Science Special Coverage Video Pictures Your View The Great Debate Blogs Weather Reader Feedback Do More With Reuters RSS Widgets Mobile Podcasts Newsletters Your View Make Reuters My Homepage Partner Services CareerBuilder Affiliate Network Professional Products Support (Customer Zone) Reuters Media Financial Products About Thomson Reuters Are Bono and Bob Geldof good for Africa? Wed May 13, 2009 10:16am EDT Email | Print | Share | Reprints | Single Page [-] Text [+] By Barry Malone ADDIS ABABA (Reuters) - "Ireland," I answered the taxi-driver's question when I first went to Ethiopia in 2006. "You know ... Bob Geldof, Bono?," I continued, confident he would recognize me as a countryman of the two rockers who many Westerners think fed the world during the 1980s. "Bondof?" came the puzzled reply. "Oh, Ireland! ... You mean Roy Keane! Gerry Adams! IRA!" And so began a pattern of national identifiers that has lasted for my three years in this country the Dublin singers first introduced me to as a child during its ruinous famines. Soccer legend Roy Keane. Political firebrand Gerry Adams. Irish Republican Army. In that order. Rarely a "Bono' or a "Bob' spoken. It's not just that the people of this beautiful Horn of Africa nation are largely ignorant of the two men who still say it affected them like no place ever has. It's that, when they are mentioned, it's usually in a critical tone that would surprise most Westerners. Journalists often peg stories about the continent to what two of its most visible advocates say. "Africa aid levels a disgrace, says Bono," "Give us your "effin money, says Geldof." Some say we journalists are lazy, others say their fame gives us a convenient way of getting stories that otherwise might not be heard past our editors and into the Western media. I've sat with Ethiopians in gardens lush with greenery and laughed about a land where, according to the pair's famous 1984 Band Aid song, "nothing ever grows, no rain or rivers flow." And I've heard people, in this nation that is largely Orthodox Christian and Muslim, laugh at the inappropriate nature of the song's title for them: "Do they know it's Christmas?" PERPETUATING STEREOTYPES Jokes about the well-meaning poetic license of the duo's most famous fund-raising song are usually followed by the more worrying assertion that their pronouncements, and the fact those in power listen, actually damage the people they want to help. "For most Africans it's a turnoff when Geldof/Bono are used to present a range of African issues," Max Bankole Jarrett, a Liberian living in Ethiopia responded to one story last month. Continued... View article on single page Share: Del.icio.us Digg Mixx Yahoo! Facebook LinkedIn Next Article: Miss California keeps her crown, and her opinions also on reuters Video Video: How fragile is the recovery? Re-emerging poor a target for some retailers Blog: Mom goes green in the recession More Entertainment News Cannes lifts off with 3D animation film "Up" Michael Jackson eyes $50 million concert payday "Star Trek" breaks Imax record as purists grumble Miss California keeps her crown, and her opinions | Video New Swayze biography details battle with cancer More Entertainment News... Editor's Choice Slideshow A selection of our best photos from the past 24 hours. 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