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Video London 2012: The app Olympics Monitoring technique improves embryo selection Tsunami rescue pod walks on water Follow Reuters Facebook Twitter RSS YouTube Read Hank Williams Jr. lashes out at media in new song 10 Oct 2011 Ukraine jails Tymoshenko for seven years | 11:39am EDT Apple's iPhone 4S breaks early order record 5:58am EDT Thousands in Chicago protest financial industry | 10 Oct 2011 More than 100 arrested at Occupy Boston protest site 11:46am EDT Discussed 270 Secret panel can put Americans on ”kill list’ 166 California governor signs controversial ”Dream Act” 113 California bans use of tanning beds by minors Watched Rihanna's "inappropriate" outfit halts music video Tue, Sep 27 2011 Japanese airline, ANA, apologises for plane flip Fri, Sep 30 2011 Taylor's diamonds glisten ahead of auction Mon, Oct 10 2011 Microsoft competitor Box lands $81 million funding Tweet Share this Email Print Related News WRAPUP 2-Apple's visionary Steve Jobs dead at 56 Thu, Oct 6 2011 Exclusive: Microsoft considers bidding for Yahoo Wed, Oct 5 2011 Salesforce drama steals show at Oracle conference Wed, Oct 5 2011 Silicon Valley flop Color tries to reinvent itself Thu, Sep 22 2011 Developers get early taste of Windows 8 Tue, Sep 13 2011 Analysis & Opinion 11 business lessons Steve Jobs taught me COLUMN – Rogue traders, delta trading and exchange-traded funds Related Topics Technology » Small Business » SAN FRANCISCO | Tue Oct 11, 2011 12:03pm EDT SAN FRANCISCO (Reuters) - Business-software company Box has won $81 million in funding to expand its business, illustrating investors' continued appreciation for start-up companies that tap into the cloud. The new funding almost doubles Palo Alto, California-based Box's previous round, $48 million raised in February. New backers included strategic investors salesforce.com and SAP Ventures, along with Bessemer Venture Partners and NEA. Prior investors, including Andreessen Horowitz and Draper Fisher, also joined in the round. Box, formerly known as Box.net, plans to use the funds for expansion, with a goal of doubling employees to about 600, Chief Executive Aaron Levie told Reuters. In a program dubbed the Box Innovation Network, it also plans to start funding and consulting developers working on applications that work with Box, much as apps from Google Apps, salesforce.com and others do now. Box allows companies to store and access data in the cloud-- networks of servers often run and maintained by others, allowing for access from anywhere. Box also runs apps that perform common business tasks such as managing orders and production scheduling. Levie said the company wants to take business from established players that overlap with Box, like Microsoft's Sharepoint or Oracle. About 77 percent of Fortune 500 companies already use Box, he said. Similar players include San Francisco-based Dropbox, which is geared toward consumers and is raising its own new funding round. Domo, a startup based in Salt Lake City that offers business-intelligence services, raised an initial $33 million round in July. Venture-capital backers are placing increasing chunks of cash in cloud-computing companies as businesses and consumers step up their use of remote storage. Major companies such as Amazon.com Inc, Google Inc, and Apple Inc are also making sizable investments in the area. (Reporting by Sarah McBride, editing by Dave Zimmerman) Technology Small Business Related Quotes and News Company Price Related News Tweet this Link this Share this Digg this Email Reprints We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/ Comments (0) Be the first to comment on reuters.com. Add yours using the box above. Social Stream (What's this?) 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