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My Profile Top News Reuters top ten news stories delivered to your inbox each day. Subscribe You are here: Home > News > Entertainment > Article Home Business & Finance News U.S. Politics International Technology Entertainment Film Music People Television Arts Industry Sports Lifestyle Oddly Enough Health Science Special Coverage Video Pictures Your View The Great Debate Blogs Weather Reader Feedback Do More With Reuters RSS Widgets Mobile Podcasts Newsletters Your View Make Reuters My Homepage Partner Services CareerBuilder Affiliate Network Professional Products Support (Customer Zone) Reuters Media Financial Products About Thomson Reuters "Bruno" tailored in UK for younger crowd Tue Jul 14, 2009 1:11am EDT Email | Print | Share | Reprints | Single Page [-] Text [+] By Stuart Kemp LONDON (Hollywood Reporter) - Universal Pictures U.K. is releasing a re-edited version of Sacha Baron Cohen's "Bruno" to secure a "15" certificate, rather than the more restrictive "18" rating, in an effort to boost audience turnout. It's the first time that two versions of one film will have been released at the same time in the United Kingdom. The "15" version -- which is limited to viewers 15 and older -- is 110 seconds shorter than the original "18" film and was submitted to the British Board of Film Classification only on Monday. Three scenes in the original with strong sex and sex references are considered by the board to go beyond the "15" level but are acceptable at the adult "18" category, which limits audiences to those 18 and older. The first scene features a montage of exaggerated sexual activity between Bruno and his boyfriend. The second shows Bruno comically miming oral sex. The third features sex among couples at a swingers' party, with sexual detail obscured. All are likely to be cut to achieve the "15" certification. A BBFC spokesman said that the recut movie had only just landed on his desk and he could not say which parts had been chopped. The movie, in its unadulterated "18" version, reached the top box-office spot here and in the U.S. in its opening weekend, grossing 5 million pounds ($8.1 million) in the U.K. and $30.4 million in the States. Universal said movie theaters across the U.K. "have reported turning away large numbers of under-18s who were keen to see the new film." Universal Pictures International president David Kosse said he hoped the cut version would bring in bigger audiences. The studio said it does not plan to submit edited versions of the film in any of the other seven territories in which it is releasing "Bruno." Baron Cohen stars as the title character, an outlandish gay Austrian TV fashion presenter with an unquenchable thirst for fame. The U.K. has seen reclassification of movies before, but never for simultaneous release. "Saturday Night Fever," originally given an "X" certificate, was reclassified a year later as a "PG" with agreed cuts. More recently, "The Passion of the Christ" was rereleased months after its "18" certificate debut, with cuts designed to achieve a "15" certification. (Editing by SheriLinden at Reuters) © Thomson Reuters 2009 All rights reserved Share: Del.icio.us Digg Mixx Yahoo! Facebook LinkedIn Next Article: The gods have spoken: Portman tapped for "Thor" also on reuters Commentary: How will we pay for healthcare reform? U.S. mulling mortgage aid for unemployed Blog: Shock! Offices lose productivity to Facebook More Entertainment News Michael Jackson family says concert plans too much for him | Video Lady GaGa charts third No. 1 on Mainstream Top 40 Idol champ Sparks at peace with "Battlefield" Indie distributor Oscilloscope greets "Messenger" The gods have spoken: Portman tapped for "Thor" More Entertainment News... Video Bruno big at the box office Play Video More Video... Editor's Choice Slideshow A selection of our best photos from the past 24 hours. Slideshow Most Popular on Reuters Articles Video U.S. mulling mortgage aid for unemployed New flu "unstoppable", WHO says, calls for vaccine New flu resembles feared 1918 virus: study Ousted Honduran president issues talks ultimatum Swearing can make you feel better, lessen pain China's far-west strife reveals a country in flux Turkish PM told to take back Xinjiang genocide remark UPDATE 2-'Bruno' fashions top spot at U.S. box office Six in 10 companies plan to skip Windows 7: survey June budget gap $94.32 billion, record for June | Video Most Popular Articles RSS Feed Video Sotomayor pledges impartial justice Workers threaten explosive response Boxer's wife charged with murder Sotomayor's opening statement Jackson fans gather in London Lots of ladybugs in Colorado NKorea's Kim has cancer-TV Many die in Pakistan school blast Suspected Nazi camp guard charged Japan PM to call election Most Popular Videos RSS Feed Special Coverage: Michael Jackson The King of Pop Full coverage of Michael Jackson's sudden death, with the latest news, videos, facts and timeline. 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