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Tuesday, 17 May 2011 - AOL expands local news network in U.S. |
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    Edition: U.S. Article Comments (0) Global Technology Summit Mobile generation upends tech AT&T plans consumer security service for 2012 AOL expands local news network in U.S. Samsung sees better LCD performance; no big investments Dodd-Frank hurt mobile payment system plans: AT&T Social network Viadeo shelves IPO plan AT&T: No room for both Clearwire and LightSquared Smartcard maker Gemalto bets on security Comment: Stay tuned for “Streak” Follow Reuters Facebook Twitter RSS YouTube Read IMF chief denied bail in sex assault case | 4:44pm EDT Strauss-Kahn lawyers see alibi in sex case: report 11:25am EDT Strauss-Kahn hotel says unaware of prior assaults 2:28pm EDT Strauss-Kahn sex case throws open French election 12:16pm EDT US urges restraint after Israel border clashes 10:46am EDT Discussed 133 Son says bin Laden sea burial demeans family: report 95 Texas county official says ”stupid” feds sparked fire 75 Israel-Palestinian violence erupts on three borders Watched Fire ants form rafts to defy floods Tue, Apr 26 2011 Strauss-Kahn shockwave hits France Sun, May 15 2011 Boot camp for rebels in Libya Sun, May 15 2011 AOL expands local news network in U.S. Tweet Share this By Jennifer Saba NEW YORK (Reuters) - AOL Inc is expanding its local news network, Patch, with the launch of 33 sites in targeted states as the United States gears up for a national election. The Patch sites are rolling out in communities in New... Email Print Related News Social network Viadeo shelves IPO plan 12:24pm EDT Special report: Chinese stock scams are the latest U.S. import Wed, May 11 2011 LinkedIn IPO price hints at social media caution Mon, May 9 2011 Analysis: Skype, better with Facebook than Google? Fri, May 6 2011 Skype: a better match with Facebook than Google? Fri, May 6 2011 Analysis & Opinion Muni sweeps: Education reform for Illinois Consumer groups embrace “do not track” bill Related Topics Technology Home » The AOL logo is seen on the outside of the building housing the companies corporate headquarters in New York May 28, 2009. Credit: Reuters/Lucas Jackson By Jennifer Saba NEW YORK | Mon May 16, 2011 2:59pm EDT NEW YORK (Reuters) - AOL Inc is expanding its local news network, Patch, with the launch of 33 sites in targeted states as the United States gears up for a national election. The Patch sites are rolling out in communities in New Hampshire, Iowa and South Carolina -- key states that play an early role in the U.S. presidential election. AOL plans to hire approximately 50 employees to staff up the new hyperlocal sites as part of a broad expansion of its editorial operations following the $315 million purchase of the Huffington Post in February. Hyperlocal sites focus on specialized topics, including issues of interest only to people in a well-defined community-sized area. The additional Patches bring the total number in the network to 837 located in more than 20 states and Washington D.C. "(It is) a way for us to leverage this great network to bring in real-time news," said Arianna Huffington, president and editor-in-chief of the Huffington Post Media Group. "All voices will be welcomed and encouraged if they clear the quality bar -- it's not a free-for-all." Huffington spoke ahead of the Reuters Global Technology Summit, where she and AOL's CEO, Tim Armstrong, were expected to speak later on Monday. AOL is making a significant bet on Patch to help transform the company into a media and entertainment powerhouse. Patch was founded by AOL's Armstrong in 2007 when he was serving as president of the Americas at Google Inc. In a story that Armstrong repeats at industry conferences, the idea of Patch came to him when he could not find local volunteer opportunities for his family one weekend. Armstrong was appointed chief executive of AOL in April 2009 and under his watch the company bought Patch in June 2009. The hyperlocal network is one of the key components that AOL is depending on to boost revenue. In the first quarter, AOL reported that total revenue fell 17 percent on an 11 percent decline in advertising revenue. Though for the first time in three years, display advertising revenue -- big splashy units that appear on Web pages -- increased 4 percent. AOL spent $70 million in 2010 expanding Patch and plans to spend $160 million, or $40 million per quarter, in 2011. So far, Patch has been unprofitable but AOL expects to see some Patch in the black by the end of this year. (Reporting by Jennifer Saba, editing by Matthew Lewis) Technology Home Related Quotes and News Company Price Related News Tweet this Link this Share this Digg this Email Reprints   We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language, all capital letters or appear to be spam, and we review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. Comments (0) Be the first to comment on reuters.com. Add yours using the box above. Social Stream (What's this?) © Copyright 2011 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback   Mobile Newsletters RSS Podcasts Widgets Your View Analyst Research Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Super Lawyers Attorney Rating Service Reuters on Facebook Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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