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Edition: U.S. Article Comments (1) Editor's Choice Philip Morris threatens to sue Australia over packaging Japan moves "giant step" toward resolving nuclear crisis Ban fast food ads on TV: U.S. doctors LulzSec hackers disband after last data dump Global diabetes epidemic balloons to 350 million Analysis: Tencent in steep climb to be China's Facebook, Twitter Arctic-crossing algae, whale show threat to Atlantic Analysis: Venture firms seek "light" green tech bets Comment: History suggests Big Tech discount could linger Video: Digital dancer a model for motion science Follow Reuters Facebook Twitter RSS YouTube Read Floodwaters surround nuke plant after breach 26 Jun 2011 Brady Bunch mom got crabs in affair with NY mayor 25 Jun 2011 Banks study Greek debt rollover ahead of key vote | 11:33am EDT Israel backs away from threat to flotilla reporters 10:49am EDT Nebraska residents shrug off flood risk to nuclear plant 26 Jun 2011 Discussed 220 Biden deficit-cut talks hit impasse: Rep. Cantor 137 CBO sees government benefits swamping U.S. economy 105 Fragile economy pushed Obama to tap oil reserves Watched French Fries and fat cakes for U.S. First Lady in Botswana Sat, Jun 25 2011 A Tokyo-Paris flight in under three hours on the horizon Fri, Jun 24 2011 Obama: U.S. can't "cut our way to prosperity" Sat, Jun 25 2011 Facebook overtakes Microsoft in UK: UKOM/Nielsen Tweet Share this Email Print Related News Harry Potter ebooks are on the way, but no sequel Thu, Jun 23 2011 LulzSec's ambition grows, targets secret government data Tue, Jun 21 2011 Internet body throws open domain names Mon, Jun 20 2011 Pandora's allure fades on profitability doubts Wed, Jun 15 2011 Wall Street rebounds in oversold market Tue, Jun 14 2011 Analysis & Opinion Tech wrap: Google probed An interview with New York Times Executive Editor Bill Keller Related Topics Technology » Media » Facebook » LONDON, Jun | Mon Jun 27, 2011 3:33am EDT LONDON, Jun (Reuters) - Facebook overtook Microsoft websites in Britain for the first time last month, becoming the UK's second-most popular after Google as people aged over 50 flocked to social networks, online measurement body UKOM/Nielsen said. Facebook attracted a record 26.8 million visitors in Britain in May, up 7 percent year on year, beating the 26.2 million who visited Microsoft's MSN/WindowsLive/Bing sites combined, the organization said on Monday. Google had 33.9 million. Twitter's UK audience jumped by a third to 6.1 million, after thousands of users retweeted allegations of celebrity scandals in defiance of gagging orders, including an extra-marital affair by Manchester United soccer star Ryan Giggs. UKOM/Nielsen said the number of women pensioners visiting the site doubled after "Giggsgate." [ID:nLDE74M1KJ] "The growth in audiences to these social networks is now primarily being driven by the 50-plus age group. Just a few years ago, this group may have found itself out of place on these sites," UKOM general manager James Smythe said. He said over-50 year-olds accounted for more new adults visiting Facebook in the last two years than under-50s, resulting in an age profile far more closely reflecting that of the UK online population as a whole than previously. Older age groups were also more likely to visit Twitter than in the past, but under-18s were less likely to visit the site than two years ago -- which was not the case for Facebook. Business network LinkedIn, whose market value has risen 58 percent to $6.65 billion since its New York stock market debut last month, registered 3.6 million UK visitors in May, up 57 percent from a year earlier. Elsewhere, Facebook attracted 140 million visitors in the United States, up 12 percent. In Spain its numbers were up 7 percent, in France 18 percent, in Italy 26 percent and in Germany 72 percent. Twitter's visitor numbers rose 22 percent in the United States, 48 percent in France, 58 percent in Italy and more than doubled in Spain. But in Germany they fell by 11 percent. UKOM/Nielsen monitored the online behavior of about 50,000 people in Britain and similar numbers in the other countries. The panel was recruited both online and offline. (Reporting by Georgina Prodhan; Editing by Jon Loades-Carter) Technology Media Facebook Related Quotes and News Company Price Related News Tweet this Link this Share this Digg this Email Reprints We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/ Comments (1) Mike10613 wrote: It shows that the over 50 baby boomers are a driving force in UK society and not has-beens. over 50′s are computer literate and many are budding entrepreneurs who join LinkedIn. The desire to own their own business comes from employers who don’t value their education, experience and wisdom. Jun 27, 2011 9:39am EDT -- Report as abuse See All Comments » Add Your Comment Social Stream (What's this?) © Copyright 2011 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback Mobile Newsletters RSS Podcasts Widgets Your View Analyst Research Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Super Lawyers Attorney Rating Service Reuters on Facebook Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. 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