The Freeland File
Aerospace & Defense
Investing & Taxes Simplified
Global Market Data
Lucy P. Marcus
The Great Debate
Macro & Markets
Lipper Awards 2012
Personal Finance Video
DNA pioneer James Watson takes aim at "cancer establishments"
India lashes Pakistan after deadly Kashmir encounter
Guru's view on Indian rape raises anger, but shared by many
The Kraken wakes: first images of giant squid filmed in deep ocean
08 Jan 2013
AIG may join bailout lawsuit against U.S. government
08 Jan 2013
Obama says U.S. can’t afford more showdowns over debt, deficits
AIG may join bailout suit against U.S. government
Analysis: Obama shows combativeness entering second term but risks await
Eager to build buzz, online sites hope to impress TV critics
HBO extends Universal deal, keeping films from Netflix
Sun, Jan 6 2013
Owner of OpenTV slaps Netflix with patent lawsuit
Wed, Dec 19 2012
Netflix rival Redbox starts movie streaming this month
Wed, Dec 12 2012
Investing and Taxes Simplified »
By Lisa Richwine
LOS ANGELES |
Wed Jan 9, 2013 7:14am EST
LOS ANGELES (Reuters) - The Web comedy series "Old Jews Telling Jokes" has been viewed more than 18 million times since its 2009 launch on online video network Blip, but the show hasn't generated the level of media attention bestowed on big broadcast or cable TV programs.
This week, Blip's CEO and three producers will descend on Pasadena, Calif., where reporters and critics will gather for the Television Critics Association Press Tour, a must-stop for any show to get the kind of publicity that helps grab eyeballs among the growing array of TV and digital content.
Blip, which will promote "Old Jews Telling Jokes" and two other shows, joins a growing parade of online video outlets making the pilgrimage to TCA along with traditional networks. This year, Netflix Inc is also joining. Last year it was Hulu and Google Inc's YouTube.
During the 14-day TCA meeting, networks trot out their biggest stars and producers to chat about their shows and provide behind-the-scenes insight during question-and-answer sessions, set visits and lavish cocktail parties.
Fox featured Kevin Bacon, star of its new serial killer drama "The Following." HBO brought Matt Damon and Michael Douglas to talk about an upcoming movie about the entertainer Liberace.
Blip will present Eric Spiegelman, producer of "Old Jews Telling Jokes," an unscripted series that features Jewish men and women telling humorous stories.
Julian Smith, a comedian who creates short comedy sketches, and Chris Gethard, star of a weekly variety show, also will appear during Blip's presentation on Wednesday.
Blip, which is backed by venture capital firms Bain Capital and Canaan Capital, aims to showcase the quality of its programs on the Web, said CEO Kelly Day, the former head of digital media and commerce at Discovery Communications.
Online shows these days are running longer than the short amateur clips the Web is famous for, she said, and feature more extensive character development and better production quality.
"Everything is improving," Day said. "But it still hasn't gotten on the radar screen of mainstream media yet. You don't see People magazine writing about this stuff yet."
TCA President Candy Havens said the organization began allowing digital programmers into its gathering about seven years ago to keep members informed about the evolving entertainment landscape beyond traditional television.
"It's important, if we're going to inform our readers, that we stay current on what's available," Havens said.
Netflix hopes to wow the critics with its growing slate of original programming it will premiere this year as the video subscription service competes with premium cable networks like Time Warner Inc's HBO and CBS Corp's Showtime.
Netflix's TCA headliner is Ricky Gervais, the irreverent comedian and creator of "The Office." He'll promote "Derek," a comedy that stars Gervais as a staffer who cares for residents in a retirement home.
The video streaming service will also showcase "Hemlock Grove," a murder mystery directed by horror movie producer Eli Roth and one-time Fox TV show "Arrested Development." Netflix is reviving the quirky comedy with the original cast including Will Arnett, Jason Bateman and Portia de Rossi.
Online video site Hulu skipped the TCA event this year, but pitched a handful of original shows to the group in 2012. This time it sent an announcement to reporters trumpeting its new shows such as "Mother Up!," a half-hour adult animated comedy starring "Desperate Housewives" alum Eva Longoria, and the animated show, "The Awesomes," co-created by Seth Meyers of "Saturday Night Live."
(Reporting By Lisa Richwine)
Investing and Taxes Simplified
Related Quotes and News
We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/
Be the first to comment on reuters.com.
Add yours using the box above.
Back to top
New York Legal
Support & Contact
Connect with Reuters
Our Flagship financial information platform incorporating Reuters Insider
An ultra-low latency infrastructure for electronic trading and data distribution
A connected approach to governance, risk and compliance
Our next generation legal research platform
Our global tax workstation
About Thomson Reuters
Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests.
NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.