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My Profile Top News Reuters top ten news stories delivered to your inbox each day. Subscribe You are here: Home > News > Entertainment > Article Home Business & Finance News U.S. Politics International Technology Entertainment Film Music People Television Arts Industry Sports Lifestyle Oddly Enough Health Science Special Coverage Video Pictures Your View The Great Debate Blogs Weather Reader Feedback Do More With Reuters RSS Widgets Mobile Podcasts Newsletters Your View Make Reuters My Homepage Partner Services CareerBuilder Affiliate Network Professional Products Support (Customer Zone) Reuters Media Financial Products About Thomson Reuters "Star Trek" a rare hit among TV adaptations Mon May 11, 2009 5:00am EDT Email | Print | Share | Reprints | Single Page [-] Text [+] By Steven Zeitchik NEW YORK (Hollywood Reporter) - Forget all those bad 'boldly going' puns. The real headline in the "Star Trek" take of nearly $77 million at the North American box office this weekend is not all the talk about whether it could ultimately beat "Wolverine" or hold its own against the Catholic Church-loving/baiting of "Angels & Demons" next weekend. It's this not insignificant fact: a television property has again been successfully revived on the big screen. It may at first not seem like such a surprise given how much coin these built-in brands seem to rake in, but it's been a while. Outside of "Charlie's Angels" (first feature installment, 2000) and "Mission: Impossible" (first feature installment, 1997), big-screen revivals of classic television shows could pretty much be counted on to generate all the excitement of a TV Land marathon. In the last fifteen years, theatrical versions of classic TV shows had gone through several development renaissances ... and just as many box office busts, from the late-'90s adventure remakes ("Lost in Space," The Mod Squad") to the recent comedy revival ("Bewitched," "The Honeymooners"). "Star Trek" breaks the streak, Remake culture had for the last few years moved on from '60s and '70s TV shows to '80s and '90s movies ("Robocop," "Red Dawn" et al). This prequel could change that. In fact, some shows of older vintage are already off the shelf -- "Magnum, P.I." at Universal, "The A-Team" at Fox -- and this kind of bank tends to prompt studios to give them a new polish. But "Star Trek" is unique on several levels. The show has already had more feature iterations than some TV series have episodes. And some of the success this weekend is as much a function of timing as it is smart marketing and execution. Paramount couldn't have known when it moved the release from Christmas '08 to spring '09 just how ideal the recession would be for a movie about other times and places -- escapism at its most literal -- but it proved to be a masterstroke. More than anything, though, "Star Trek" has been the exception to prove the rule, consistently showing over 40 years that like a certain kind of distant planet, it can find life no matter who's in it and what storylines are invented. When they think about remaking pretty much any other show, though, studio execs would be better off boldly going where others haven't gone before. (Editing by Dean Goodman) © Thomson Reuters 2009 All rights reserved Share: Del.icio.us Digg Mixx Yahoo! Facebook LinkedIn Next Article: Financial crisis inspires Tori Amos' latest album also on reuters U.S. risks "lost decade" due to half-steps: Krugman Scuba diving is therapy for wounded troops Jamie Oliver putting unhealthy U.S. cities on a diet More Entertainment News "Star Trek" beams up $72.5 million in first weekend Credit crunch dulls glitz of Cannes festival Jamie Oliver putting U.S. city on a diet Pop star Kylie dreams of film roles, not U.S. success Financial crisis inspires Tori Amos' latest album | Video More Entertainment News... Editor's Choice Slideshow A selection of our best photos from the past 24 hours. 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