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Sunday, 24 January 2010 - Filmmakers eye Web, TV as alternate to theaters |
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    Edition: U.S. Article Comments (0) Save Email Print Reprints Most Popular Most Shared UPDATE 1-O'Brien thanks fans, NBC, in 'Tonight' farewell 1:06am EST China says it needs no Internet lessons from U.S. 1:34am EST Conan O'Brien thanks fans in "Tonight" farewell | Video 7:27am EST Bernanke second term in doubt | Video 3:42am EST Tablet launch, earnings mean big week for Apple 22 Jan 2010 Human "bed-warmers" at Holiday Inn 21 Jan 2010 Obama says court ruling a blow to democracy 6:02am EST Obama says US court ruling a blow to democracy 6:00am EST From spas to banks, Mexico economy rides on drugs 22 Jan 2010 Human "bed-warmers" at Holiday Inn 22 Jan 2010 Apple Tablet Launch Big week for Apple Few events can steal the thunder from an Apple quarterly earnings day -- an Apple product launch is one of them.  Full Article  Vote: Will you buy the Apple tablet? Shares rally ahead of expected tablet launch Tablet? Slate? New devices emerge as Apple looms Filmmakers eye Web, TV as alternate to theaters Cameron French PARK CITY, Utah Sat Jan 23, 2010 1:02pm EST Related News Sundance lets out a "HOWL" on opening night Fri, Jan 22 2010 Sundance 2010 charts new course for indie film Thu, Jan 21 2010 "Precious" and "Last Station" top Spirit film nods Tue, Dec 1 2009 PARK CITY, Utah (Reuters) - Here's a plot twist worthy of any Hollywood movie. To save independent films from extinction, the time may be near for some low-budget movies to play outside theaters, instead of in them. Entertainment  |  Technology  |  Television  |  Media The idea -- alternative distribution of movies via video-on-demand on cable and satellite television systems and the Internet -- is what some "indie" players at this week's major industry event, the Sundance Film Festival, are backing. The low-budget film arena that produced movies like Oscar-winner "Slumdog Millionaire," has struggled through hard times as low-cost digital equipment and an influx of investors fueled a glut of films at the onset of a recession. Backers of on-demand releases say alternative distribution presents ways for low-budget filmmakers to profit without having to compete for limited space in movie theaters. To promote the idea, Sundance is releasing three films, including Michael Winterbottom documentary "The Shock Doctrine," on demand via a new program it calls Sundance Selects. Five more films will be on YouTube. "The beauty of this (video-on-demand) model is that you take a lot of the voodoo economics of film distribution out of the equation," said Jonathan Sehring, president of IFC Entertainment, who is working with Sundance. Traditionally, a distributor pays a producer a fee to release a film, often forking over less than the production cost and promising the filmmaker a share of profits that may never be realized if a movie fails at box offices. Utilizing TV on-demand or Web downloads, indie movies can closely target audiences and avoid millions of dollars spent to market a film in theaters, proponents say. Some filmmakers like it because their movies get seen, and distributors hope for new customers outside traditional art houses in major cities. NEW GENERATION, NEW MARKET "We think that we can't survive as a company unless we make a concerted effort to understand the marketplace, understand the audience, understand what different opportunities are out there," said Christine Walker, principle at Werc Werk Works, whose movie "HOWL" opened the festival. Works is one of a number of indie production companies that are finding audiences through on-demand or downloads, which she said leads to collaboration among distributors and filmmakers. "Maybe the distributor doesn't get as much as they might have in a traditional deal, but they're not risking as much either," she said. Nolan Gallagher, founder and CEO of Gravitas Ventures, said his company now releases about 300 films a year on-demand at 40 cable TV operators, and the industry already is at a point where a producer can realize a profit via an on-demand deal. Veterans like Bob Berney, co-founder of distributor Apparition, caution it is still early days for on-demand models but agree that they may be a wave of the future. To be sure, directors who grew up watching their heroes on silver screens would like nothing more than seeing their films in theaters. But many are growing willing to bypass glitzy red carpets simply to make money doing what they love. "If video-on-demand is what is needed in order to keep (the industry) alive, then I'm all for supporting it," said Joshua Safdie, who along with his brother Benny directed "Daddy Longlegs", one of the Sundance films to be release on-demand. (Editing by Bob Tourtellotte) Entertainment Technology Television Media   Add a Comment More from Reuters Two Senators confident of Bernanke confirmation WASHINGTON (Reuters) - The Democratic chairman and a Republican on the Senate banking committee said on Saturday they were confident Federal Reserve Chairman Ben Bernanke would win confirmation for a second term. U.S. to appeal dismissal of Blackwater charges: Biden Obama says court ruling a blow to democracy Haiti mourns its dead, government ends rescue operation | Video GM expects to need new China plant as sales rise Financial stability board welcomes Obama bank plan » More Top News Tackling the post-crisis world The global economic recovery, China, green business and the future of finance will take the spotlight when world economic leaders meet in Davos next week.  Full Coverage  SAP boss: Take carbon lead Video: China's green push Davos 2010 FOOD & WINE: Small, and proud of it Most people haven't heard of California's Littorai wines. That's just fine with owner and winemaker Ted Lemon.  Full Article  Buffalo mozzarella is good: Italy Chef sees Olympic shine for Brazil food Lifestyle © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index   Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts.com Buyouts Europe: Buyouts Conferences: Venture Capital Journal ECVJ International Financing Review International Securitisation Report Project Finance International PEhub.com PE Week Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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