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Yahoo! My Yahoo! Mail More Yahoo! Services Account Options New User? Sign Up Sign In Help Yahoo! Search web search Home Singapore Asia Pacific World Business Entertainment Sports Technology Weekend Edition Google starts digital content subscription service Reuters - 2 hours 9 minutes ago Send IM Story Print By Alexei Oreskovic and Jennifer Saba SAN FRANCISCO/NEW YORK - Google Inc launched a service to make it easy for publishers to sell digital versions of newspapers and magazines, undercutting a similar plan launched by Apple Inc, as both tech titans battle to dominate smartphones and tablet computers. Google announced in a blog post on Wednesday its plan to woo newspaper and magazines, a day after Apple rolled out a subscription platform for digital media sold through its iTunes app store. Google said its new service, dubbed One Pass, allows publishers to sell content that consumers can view on websites as well as in specialized apps designed for smartphones and tablet PCs. Publishers can charge for content in a variety of ways, including subscriptions, metered access and sales of single articles. Google is letting publishers keep about 90 percent of subscription revenue gained through One Pass -- a direct shot at Apple, which lets media companies collect only 70 percent of subscription revenue from applications downloaded through iTunes. "Our intention is to make no money on it," said Google Chief Executive Eric Schmidt at an event in Berlin. "We want the publishers to make all the money." Google's service also lets publishers provide existing print subscribers with free or discounted access to digital content, Google said. Consumers must use the company's payment system, Google Checkout, in order to use One Pass. On Tuesday, Apple introduced a long-awaited subscription plan for magazines, newspapers, videos, music and books that provide digital content in specialized apps for iPad and iPhone users. The service lets consumers decide how much personal data to supply publishers when they sign up for subscriptions. Analysts have said Apple's new plan risks angering content developers. "It's shortsighted," Forrester analyst James McQuivey wrote in a blog post. "Apple has given every publisher, producer, and distributor in the business a reason to actively pursue alternatives to the elegant apps that Apple had hitherto taught us to depend on." One sticking point with publishers on Apple's subscription plan involves customer data. Publishers are particularly protective of subscriber data such as names, addresses and credit cards because it helps them court advertisers and market new products to existing readers. In its blog post, Google said its service lets publishers set their own prices and terms for their content. Google said that One Pass is currently available for publishers in Canada, France, Germany, Italy, Spain, Britain and the United States. Recommend Send IM Story Print Related Articles US-TECH Summary Reuters - 1 hour 26 minutes ago ZTE to bid on Nortel patents, Ericsson "watching" Reuters - 1 hour 27 minutes ago Analysis: Investors tired of waiting for Kodak to develop Reuters - 1 hour 57 minutes ago Google starts digital content subscription service Reuters - 2 hours 9 minutes ago Russia's Putin criticizes customs officers' YouTube video Reuters - 2 hours 50 minutes ago News Search Top Stories Fed sees firmer US recovery Fed sees US recovery 'firming' US bookstore chain Borders files for bankruptcy US book chain Borders files for bankruptcy Merkel names aide Weidmann to head Bundesbank More Top Stories » Related Full Coverage Internet Portals & Search EnginesLatest development in the online world All Full Coverage » ADVERTISEMENT Most Popular Most Viewed US golfer Woods finds old habits hard to shake Russia loses military satellite: reports US auto sales jump 17 percent in January Dow closes over 12,000 for first time since June 2008 Egypt's Mubarak to step down at September election More Most Viewed » More Most Recommended » Elsewhere on Yahoo! Financial news on Yahoo! Finance Stars and latest movies Best travel destinations More on Yahoo! News Home Singapore Asia Pacific World Business Entertainment Sports Technology Weekend Edition Subscribe to our news feeds Top StoriesMy Yahoo!RSS » More news feeds | What are news feeds? Also on Yahoo! Answers Groups Mail Messenger Mobile Travel Finance Movies Sports Games » All Yahoo! Services Site Highlights Singapore Full Coverage Most Popular Entertainment Photos Yahoo! News Network Copyright © 2011 Yahoo! Southeast Asia Pte. Ltd. (Co. Reg. No. 199700735D). All Rights Reserved. Terms of Service | Privacy Policy | Community | Intellectual Property Rights Policy | Help

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