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Edition: U.S. Article Comments (3) Follow Reuters Facebook Twitter RSS YouTube Read We should have been safe with Sony, say gamers 8:27am EDT Royal wedding snapshots: Naked Kate, but no glitter balls 11:42am EDT UPDATE 1-Q+A-What's going on at Japan's damaged nuclear power plant? 8:30am EDT Lindsay Lohan makes clean breast of things for Leno | 5:58am EDT Indian guru Sai Baba buried in state funeral, thousands grieve 2:54am EDT Discussed 147 Texas governor calls for prayers for rain 138 Obama sees no magic bullet to push down gas prices 66 U.S. sends drones to Libya as battle rages for Misrata Watched Lohan on Leno, Cole on "X Factor" Tue, Apr 26 2011 Tornado caught on security camera video Tue, Apr 26 2011 Thousands at Sai Baba funeral 6:36am EDT Apple denies tracking iPhone customers Tweet Share this NEW YORK (Reuters) - Apple Inc. denied it is tracking the movements of its iPhone customers, but said it will provide a software update that stores less location information on phones in response to public outcry over privacy issues. "Apple is not... Email Print Related News Sony chases Apple with launch of Android tablet Tue, Apr 26 2011 Samsung countersues Apple over iPhone, iPad Fri, Apr 22 2011 Exclusive: Apple to beat Google on cloud music: sources Fri, Apr 22 2011 Apple, Google tap phone location data: report Fri, Apr 22 2011 iPhone helps Verizon, but not enough for some Thu, Apr 21 2011 Analysis & Opinion Tech wrap: Sony admits PlayStation Network privacy breach Brightscope launches online marketplace for adviser shopping Related Topics Technology » Media » Steve Jobs » Stocks An Apple staff demonstrates a new Verizon iPhone 4 at Verizon's iPhone 4 launch event in New York January 11, 2011. Credit: Reuters/Brendan McDermid NEW YORK | Wed Apr 27, 2011 9:50am EDT NEW YORK (Reuters) - Apple Inc. denied it is tracking the movements of its iPhone customers, but said it will provide a software update that stores less location information on phones in response to public outcry over privacy issues. "Apple is not tracking the location of your iPhone," the company said in a statement on Wednesday. "Apple has never done so and has no plans to ever do so." Still, the company said its iPhones keep "a database of Wi-Fi hotspots and cell towers around your current locations... to help your iPhone rapidly and accurately calculate its location when requested." Some of that location information is stored on each iPhone, and is backed up in iTunes, meaning that it would be possible for someone with access to a person's computer to retrieve information about their movements. In response, Apple plans to release a new software update that would cut the size of the wireless hotspot location database stored on its iPhones, and stop backing up that information. The software will be released in the next few weeks, it said. Concerns about tracking were raised earlier this month by a report by two computer programmers who presented research showing the iPhone was logging locations. Privacy advocates have sharply criticized Apple, while the Federal Communications Commission and Senator Al Franken have asked the company to explain its policy. Google Inc, a fierce competitor of Apple in mobile computing, has also faced sharp criticism over reports that Android based phones track the locations of users. In seeking to clarify its position, Apple said the data is anonymous and shows only the location of Wi-Fi hotspots and cell towers surrounding the iPhone's location. It said those geographic points could be more than 100 miles away from the actual location of the iPhone. Separately, Apple also said a white version of the iPhone 4 will be available on Thursday after failing to deliver the model when it was introduced last year. Apple shares were up $1 at $351.42. (Reporting by Paul Thomasch; Editing by Derek Caney) Technology Media Steve Jobs Tweet this Share this Link this Digg this Email Reprints We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language, all capital letters or appear to be spam, and we review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. Comments (3) wintdkyo wrote: Apple is playing with semantics here. Sure, the company itself is not tracking the iPhone location; only the iPhone hardware is. Apr 27, 2011 9:04am EDT -- Report as abuse pburgdon wrote: I believe that Apple is selling the location data… Apr 27, 2011 9:25am EDT -- Report as abuse seattlesh wrote: Since the trustworthiness of most major US corporations is highly questionable these days somehow I don’t believe Apple any more than a Wall Street banker. Apr 27, 2011 11:53am EDT -- Report as abuse See All Comments » Add Your Comment Social Stream (What's this?) © Copyright 2011 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback Mobile Newsletters RSS Podcasts Widgets Your View Analyst Research Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Super Lawyers Attorney Rating Service Reuters on Facebook Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. 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