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Edition: U.S. Article Comments (0) Email Print Reprints Read Tea Party Republican has big lead in Florida 15 Sep 2010 Japan PM says ready to step into forex markets again 2:32am EDT Senate could pass small-business bill Thursday 1:09am EDT Austin ranked sexiest city in U.S. 14 Sep 2010 Republicans take stock after Tea Party stunner 15 Sep 2010 Shared Microsoft "Halo: Reach" sales hit $200 million on 1st day 2:37am EDT Boeing plans to send passengers into space 15 Sep 2010 Bloggers carry growing fashion industry influence 15 Sep 2010 Memory problems not a normal sign of aging: study 15 Sep 2010 Banks take over record number of homes in August 12:35am EDT Watched Soros: China the winner after crash Wed, Sep 15 2010 HTC launches new phones, services Wed, Sep 15 2010 Soros: Gold "not safe" Wed, Sep 15 2010 NYSE and AMEX quotes delayed by at least 20 minutes. NASDAQ delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here. Facebook gets movie treatments as social media at high Tweet This Share on LinkedIn Share on Facebook Related News Celebrities discover the downside of Twitter Tue, Sep 14 2010 MTV music awards more about hyping new movies Mon, Sep 13 2010 How Facebook got involved in human rights film Thu, Sep 9 2010 Apple's jump into social networking not a slam-dunk Mon, Sep 6 2010 Hollywood updates Facebook in lineup of fall movies Fri, Sep 3 2010 Analysis & Opinion Is social media losing its lure … and return on investment? Does social media spell the end for corporate control freaks? Related Topics Fashion » Entertainment » Technology » Small Business » Media » Jesse Eisenberg as Mark Zuckerberg in a scene from ''The Social Network''. Credit: Reuters/Columbia Pictures By Zorianna Kit LOS ANGELES | Wed Sep 15, 2010 9:45pm EDT LOS ANGELES (Reuters) - Facebook hits the silver screen this fall with two movies coming out within weeks of each other at a time when social media is at an all-time high. Independent documentary "Catfish" and glitzy Hollywood feature "The Social Network" couldn't be more different. But both could very well be two sides of the same coin. "We've gotten to a point where it's time to reflect on it," said "Catfish" filmmaker Ariel Schulman. "'The Social Network' shows us how we got here. 'Catfish' shows us where we're at." Facebook is the most popular social networking site in the world with over 500 million active users. Sites like MySpace, microblogging site Twitter, and Tumblr are also thriving, creating an intricate online world where everything from dating websites to video game communities have users who put their personal lives out on public display. As "Catfish" illustrates, not everyone on these sites is who they say they are. "Catfish", which opens in U.S. theaters on Friday, follows Nev Schulman, a photographer who falls in love with a girl on Facebook. Over time, their romance blossoms and they begin to text and talk on the phone. When Nev, his brother Ariel and their friend Henry discover some startling revelations, they set off on a road trip to meet the girl in person. "The Social Network," arrives on October 1, with a pedigree that includes Oscar-nominated David Fincher directing from a screenplay by the four-time Emmy Award winning Aaron Sorkin. The film is based on Ben Mezrich's book "The Accidental Billionaires: The Founding of Facebook, A Tale of Sex, Money, Genius, and Betrayal." Chief executive Mark Zuckerberg, now 26, is played by Jesse Eisenberg. "It's interesting that these two movies are coming out at the same time," said Schulman, who directed "Catfish" with Henry Joost. "We are however many years in to the social networking phenomenon and I think it has hit a tipping point," he said. Schulman, along with Joost, shot his brother Nev's 2008 real-life romance and road trip to visit the girl of his dreams. He felt there is now a sort of "collective subconscious" around Facebook. Schulman likens social networks to a "collection of avatars" where users put up "ideal versions of themselves" for others to see. "We each play the role of our own personal publicist that way," he noted, cautioning that because of that, "you can't go online naively." "You've got to protect yourself," said Schulman. "Everyone has different intentions." Ironically for an actor portraying the man now in charge of Facebook in "Social Network," Eisenberg himself is not a Facebook user, nor does he ever plan to be. "If you're in a public setting like (actors) are, you come to really value your privacy," he said. However, Eisenberg is quick to point out that it's not "the medium that's the danger, it's the people using the medium" and that's why he's chosen to stay off it. Though Nev Schulman says he doesn't feel completely protected from his "Catfish" situation happening again, he says he has no regrets about his Facebook romance. "I ended up going on a great life experience with my brother and my dear friend Henry," said Nev Schulman. What was real, were the life lessons that came with all that. "I now have a better understanding of what I thought I wanted, what I really want and what's important insofar as my relationships with friends and family," he said. "This experience has allowed me to grow and change for the better." (Editing by Jill Serjeant) Fashion Entertainment Technology Small Business Media Add a Comment *We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language or appear to be spam and review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback Mobile Newsletters RSS Podcasts Widgets Your View Analyst Research Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Reuters on Facebook Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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