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Edition: U.S. Article Comments (1) Save Email Print Reprints Most Popular Most Shared UPDATE 2-US Democrats would kill healthcare over abortion 04 Mar 2010 U.S. recalls common flavoring after contamination 7:40am EST Liberals rap Kremlin as Stalin is worshipped 5:33am EST It's official: An asteroid wiped out the dinosaurs 04 Mar 2010 Chinese youth accused of not being fighting fit 04 Mar 2010 It's official: An asteroid wiped out the dinosaurs 04 Mar 2010 U.S. recalls common flavoring after contamination 7:40am EST UPDATE 2-US Democrats would kill healthcare over abortion 04 Mar 2010 Could germs be making you fat? 04 Mar 2010 Liberals rap Kremlin as Stalin is worshipped 5:33am EST IPad to hit stores April 3 Gabriel Madway and Sinead Carew SAN FRANCISCO/NEW YORK Fri Mar 5, 2010 2:30pm EST Related News iPad costs $229 to produce, says iSuppli Wed, Feb 10 2010 Accessory makers, app developers eye Apple's iPad Wed, Feb 10 2010 Commentary Are social media platforms the Jurassic Park of computing? Typing is demonstrated on the Apple ''iPad'' during the launch of the tablet computing device in San Francisco, California, January 27, 2010. Credit: Reuters/Kimberly White SAN FRANCISCO/NEW YORK (Reuters) - Apple Inc said the first iPads will be in U.S. stores on April 3 and hit nine international markets later in the month, easing concerns that manufacturing constraints could delay launch. Media The news sent shares of Apple surging as much as 4.3 percent to an all-time high of $219.70 on the Nasdaq, as analysts said the speedy international rollout could help build sales momentum. The 9.7-inch touchscreen iPad, which is designed to surf the Web, play video and games, and read digital books, is the most anticipated product launch from Apple since the iPhone in 2007. Chief Executive Steve Jobs unveiled the tablet in late January, but the company did not announce any international markets until Friday, when it said the tablet will go on sale in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the UK in late April. "I think it eases concerns that were circulating about supply. There's always so much speculation around a launch, and this alleviates those fears," said Cross Research analyst Shannon Cross, adding that the breadth of the international launch should reassure investors. Cross expects the iPad to be a major growth driver for Apple eventually. She estimates the company will sell 4 million to 5 million units in the first year, which will add $1 to earnings per share. The April 3 launch date means Apple won't likely book any iPad revenue in the current fiscal second quarter, which closes at the end of March. Nonetheless, Barclay's analyst Ben Reitzes said the launch plans added some "welcome clarity." "Not only is the device available April 3 in the U.S., but we believe availability in nine other countries by the end of April is likely quicker than many thought, lending potential upside to consensus estimates into mid year," he wrote in a research note. Analysts are currently forecasting Apple's fiscal 2010 earnings per share at $11.62, according to Thomson Reuters I/B/E/S, up from $9.08 last year. There has been some debate on how successful the much-hyped iPad really will be. While most agree that the device is well-designed and appealing to consumers, some analysts are not convinced there is a big market for tablet computers. The iPad will have to compete for consumer attention with a myriad of established devices, including smartphones, netbooks and dedicated e-readers like Amazon.com Inc's Kindle. Apple said that an iBooks application for the iPad -- which will compete with the Kindle -- would be available as a free download on April 3. A BIT LATER THAN EXPECTED The U.S. launch date for the iPad model with short-range Wi-Fi wireless links, starting at a price tag of $499, is slightly later than the previously expected late March launch. Oppenheimer & Co analyst Yair Reiner said there were some supply constraints around the iPad, which was not unusual for a major product launch. But he said that would not be an issue in the long run. "I think supply constraints can have some short-term impact in the first quarter, obfuscating the true demand around launch time, but the longer term is more important," he said. Customers looking for versions of the iPad with third-generation (3G) high-speed cellular data links will have to wait until late April, said Apple. AT&T Inc, the exclusive U.S. carrier for the iPhone, will provide wireless connections for the iPad. But AT&T's top executive said earlier this week that he expects consumers to mostly use Wi-Fi to connect the iPad. Beginning March 12, U.S. consumers will be able to go to Apple's website to preorder both the Wi-Fi-only model and the version with 3G and Wi-Fi, or reserve a device to pick up at a store on April 3. Research firm iSuppli estimated the total materials costs for each device is $219.35, with a $10 manufacturing cost. (Reporting by Gabriel Madway and Sinead Carew; Editing by Gerald E. McCormick, Steve Orlofsky and Matthew Lewis) Media Comments See All Comments (1) | Post Comment Mar 05, 2010 12:20pm EST I wonder when iPad will hit Russian market and what will be the price. iPhone 3Gs started selling today in Moscow finally. though there are lots of 3Gs’s already. Posponed selling date resulted in mass smuggling hotnovosti Report As Abusive See All Comments (1) Add a Comment More from Reuters Wall St jumps as jobs data spurs optimism NEW YORK (Reuters) - The Dow industrials jumped more than 1 percent on Friday as news that U.S. employers cut fewer jobs than expected last month fueled investors' appetite for riskier assets like stocks. | Video Payrolls data buoy job creation hopes | Video European leaders see no need to bail out Greece Chile quake-area still shaking, death toll unclear | Video NY governor losing support among voters House panel says Toyota shows no proof yet of study » More Top News Fortunes turn with the dollar U.S. companies with big overseas markets rejoiced at the dollar's misery but now the tide is turning. Full Article The greenback: Best of a bad bunch Video: Storms are good sign for dollar How long can dollar defy gravity? Currencies Greeks: "Never, never, never" Strikes over Greece's new austerity measures hit schools and hospitals and bring public transport to a stop in Athens. Full Article Germany won't "give a cent" to Greece Factbox: Commentaries on debt crisis World © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts.com Buyouts Europe: Buyouts Conferences: Venture Capital Journal EVCJ International Financing Review International Securitisation Report Project Finance International PEhub.com PE Week Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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