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Edition: U.S. Article Comments (0) Follow Reuters Facebook Twitter RSS YouTube Read Q+A: Pakistan's Taliban: who are they what can they do? | 6:36am EDT Bombers take bin Laden revenge in Pakistan | 11:27am EDT Special report: The bin Laden kill plan | 12 May 2011 Cisco braces for biggest layoffs in its history 8:22am EDT Fukushima reactor has a hole, leading to leakage | 12 May 2011 Discussed 148 Obama at U.S. base to pay tribute to bin Laden mission 116 Son says bin Laden sea burial demeans family: report 59 Muslim scholars pulled from Delta plane in Memphis Watched Dozens die in Pakistan suicide blast 5:55am EDT Russia 'shot down Georgia' drone Mon, Apr 21 2008 Hunt for bin Laden; in 60 seconds Thu, May 12 2011 Tweeting celebrities risk boring fans: survey Tweet Share this LONDON (Reuters) - Celebrities who bombard fans with Twitter updates are likely to have shorter careers than those who maintain an aura of mystique, according to a survey. Easy access to stars through social networking websites has made them less... Email Print Related News Germany's Lena seeks to defend Euro songfest title Thu, May 12 2011 Woody Allen film charms Cannes, Lady Gaga surprises Thu, May 12 2011 Cannes kicks off with Woody Allen comedy Tue, May 10 2011 Google launches music service without labels Tue, May 10 2011 Blavatnik's Access wins Warner Music for $3.3 billion Fri, May 6 2011 Analysis & Opinion The China files, Part 3: Crony capitalism Tech wrap: Microsoft’s Skype deal roasted Related Topics Technology Home » Lifestyle » Singer Katy Perry poses on arrival at the 53rd annual Grammy Awards in Los Angeles, California February 13, 2011. Credit: Reuters/Danny Moloshok LONDON | Fri May 13, 2011 9:22am EDT LONDON (Reuters) - Celebrities who bombard fans with Twitter updates are likely to have shorter careers than those who maintain an aura of mystique, according to a survey. Easy access to stars through social networking websites has made them less appealing and increases the likelihood of followers getting bored, music consumer research by publishers Bauer Media said. "In this social media age, it's all too easy to follow your musical icons on a minute-by-minute basis. There's a consensus within the industry that this ease of access is leading to artists losing appeal more quickly," the Phoenix IV report said. The music industry is starting to consider restricting access to certain types of artists in an attempt to boost their staying power in popular culture and lengthen their careers, it added. Although younger fans surveyed said they were thrilled by the idea of 24-hour access to their favorite stars, older respondents said their interest was tempered by a hankering for the days when stars were "more special." "Meeting bands isn't about waiting for 10 hours outside a gig these days -- you can buy a day out with your favorite band. But separation can be good -- knowing too much can kill off rock stars," said Nichola Browne, former editor of music magazine Kerrang! Many celebrities have embraced Twitter as a way of communicating day-to-day musings as well promotional material with fans. Tweets on singer Katy Perry's page include: "What does it mean when you see the number 33 all the time? For instance, I've seen it over 7 times today." While actress Demi Moore, one of Twitter's most prolific celebrity users with over 3.5 million followers, wrote on Friday: "Kind of digging soft curls with a side part. A good change from straight with a middle part?" (Reporting by Nia Williams; Editing by Steve Addison) Technology Home Lifestyle Tweet this Link this Share this Digg this Email Reprints We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language, all capital letters or appear to be spam, and we review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. Comments (0) Be the first to comment on reuters.com. Add yours using the box above. 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