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Edition: U.S. Article Comments (0) Save Email Print Reprints Random House sees e-book sales jumping: CEO Digg This Tweet This Share on LinkedIn Share on Facebook Related News Amazon offers $139 wireless Kindle for mass appeal Thu, Jul 29 2010 Analysis: WikiLeaks cuts a new, wired path for journalism Mon, Jul 26 2010 Amazon profit misses as costs surge Thu, Jul 22 2010 Amazon profit misses as costs surge Thu, Jul 22 2010 UPDATE 4-Amazon profit misses as costs surge; shares tumble Thu, Jul 22 2010 Related Topics Technology » iPad » Media » VIENNA | Sun Aug 1, 2010 9:54am EDT VIENNA (Reuters) - Bertelsmann's Random House, the world's biggest book publisher, expects electronic books to contribute more than 10 percent of its U.S. revenue next year, its head was quoted as saying on Sunday. Chief Executive Markus Dohle told German magazine Der Spiegel that e-book revenue had already jumped to 8 percent in the United States and had turned into a new growth driver for the publisher of Dan Brown, John Grisham and Stieg Larsson. "We're at 8 percent in the United States currently, it rose by leaps and bounds," Dohle told Der Spiegel. "I could well imagine that we get beyond 10 percent next year," he said. "This is a major opportunity for us. It helps us record new growth." Amazon.com Inc's Kindle, the newest version of which launched last week, and Apple Inc's iPad tablet computer have created a fast-growing mass market for e-books, which at Amazon already outsell printed books. Dohle said that he did not expect e-books to generally overtake printed books in the next five years, however. "I don't share this view, that's too aggressive, too much hype for my taste," he said. "The share will probably be somewhere between 25 and 50 percent by 2015, even in the United States." Random House is so far not offering its books on Apple's iPad because Dohle said he was not sure about Apple's model which forces publishers to determine the end-consumer price, unlike for printed books which are priced by retailers. "We've got to think very hard about whether we want this drastic change in our business model," he said. "The question is if publishers know how to find the right retail price... This hasn't been our job in the past." "One hundred days in the iBook store won't decide about success or failure," he said. "We think we have to tread carefully to find a business model that is sustainable for the years to come." (Reporting by Boris Groendahl; Editing by Michael Shields) Technology iPad Media Add a Comment *We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language or appear to be spam and review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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