InfoAnda - TV executives await blockbuster ad sales |

Pakistanis angry over detentions in Times Sq. case
Monday, May 24, 2010
ISLAMABAD – Relatives of three men detained by Pakistan for alleged links to the suspect in the attempted Times Square bombing say the men are innocent.
They

Taiwan denies boycotting Australian film festival
Thursday, August 6, 2009

AFP - Thursday, August 6TAIPEI (AFP) - - Taiwan's Beijing-friendly government on Wednesday denied boycotting an Australian film festival amid a row over the e

Merkel's support dips, regional ally resigns International
Thursday, September 3, 2009

By Sarah Marsh and Noah Barkin

BERLIN (Reuters) - Chancellor Angela Merkel suffered a double blow on Thursday as a senior party ally in east German

Minister seeks closure of anti-Berlusconi websites
Wednesday, December 16, 2009
ROME (AFP) - – The Italian government moved Tuesday to close down Internet sites encouraging further violence against Prime Minister Silvio Berlusconi, who

Asian markets mixed after Wall Street rally
Wednesday, March 18, 2009

By ELAINE KURTENBACH,AP Business Writer AP - Wednesday, March 18SHANGHAI - Asia's stock market rally seemed to be running out of steam Wednesday, despite an

South Ossetian forces occupy Georgian village: Tbilisi | International | | 9 November 2008
Groupon shares jump more than 50 percent | 5 November 2011
Pacific countries meeting to conserve tuna | 19 April 2010

North Korea parliament to meet, Kim and cadres in focus | | 20 March 2010

Forum Views () Forum Replies ()

Read more with google mobile : TV executives await blockbuster ad sales |

Edition: U.S. Article Comments (0) Follow Reuters Analyst Research Report Title Price Automobile Industry Market Research and Competitive Analysis 2010 Provider: Plunkett Research, Ltd. $299.0 Buy Automobile Industry Trends, Statistics & Analysis 2010 (Summary) Provider: Plunkett Research, Ltd. $199.0 Buy General Motors Co: Business description, financial summary, 3yr and interim financials, key statistics/ratios and historical ratio analysis. Provider: Reuters Investment Profile $10.0 Buy Vickers Weekly Insider, 11/30/2010 Provider: Argus Research Corporation $50.0 Buy GM - Event Transcript of General Motors Company conference call, Dec. 01, 2010 / 11:00am ET Provider: Thomson StreetEvents $39.0 Buy NYSE and AMEX quotes delayed by at least 20 minutes. NASDAQ delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here. TV executives await blockbuster ad sales Tweet Share this Link this By Paul Thomasch NEW YORK (Reuters) - U.S. television executives are banking on a white-hot season for advertising sales, saying strong demand from automakers and telecommunications companies could drive prices up at least 10 percent. Sales for the... Email Print Related News Analysis: Broadcasters stay strong in retransmission spat 3:32pm EST Related Topics Entertainment » Fashion » Television » Media » Stocks CBS chief executive officer Les Moonves arrives at the premiere of CBS Film's ''Extraordinary Measures'' at Grauman's Chinese Theatre in Hollywood, California, January 19, 2010. Credit: Reuters/Danny Moloshok By Paul Thomasch NEW YORK | Tue Mar 8, 2011 3:32pm EST NEW YORK (Reuters) - U.S. television executives are banking on a white-hot season for advertising sales, saying strong demand from automakers and telecommunications companies could drive prices up at least 10 percent. Sales for the 2011-12 television season will not begin in earnest until May, leaving plenty of time for worries about unemployment, the housing market and high oil prices to chase away advertisers. But that did not keep top TV executives this week from talking up prospects for May's upfront sales, so called because they occur each year after the broadcast networks unveil their new schedules, but ahead of the actual TV season. At stake is $8 billion to $9 billion in commercial time. "We have to get substantial price increases. I am sure we will," CBS Corp Chief Executive Les Moonves said at a Deutsche Bank conference. "I'm going to get criticized tomorrow. The advertiser is going to say: 'He's an idiot; they are never going to get that.' But I would be very surprised if we took much inventory below double digits." At CBS, home to hits such as "CSI: Crime Scene Investigation," advertisers have paid up heavily to purchase last-minute commercial spots, known as the scatter market in the TV industry. In some cases, rates are up 35 percent to 40 percent over those paid during the 2010 upfront, said Moonves. A healthier auto market is among the reasons TV executives sound so confident because Ford Motor Co., General Motors Co and Chrysler are some of Madison Avenue's top spenders. But other categories are also hot, including telecommunications, consumer electronics and banking. Speaking at the conference on Tuesday, Discovery Communications Inc Chief Financial Officer Brad Singer said the cable company had experienced "a fairly uniform strength across all categories" in recent weeks. Cable upfront sales start just ahead of those by broadcast networks CBS, Walt Disney Co's ABC, News Corp's Fox and NBC, controlled by Comcast Corp. "We're not smart enough to tell you what the world will be in May, but it feels like a very good environment," Singer said. Another top cable executive, Viacom Inc CEO Philippe Dauman, who overseas networks such as MTV and Nickelodeon, forecast prices increases of 10 percent or more. "I think we will see double-digit price growth. We are going to be very strong in the upfront," he said. A year ago at this time, the advertising market was still trying to shake off the effects of a recession that decimated marketing budgets. Confidence improved by May, helping CBS, ABC, Fox and NBC win rate increases of 6-9 percent. Although the TV business looks even better today, it is not all rosy. Advertisers continue to be frustrated by the spread of digital video recorders, allowing more viewers to skip commercials. Plus, they have plenty choices when it comes to spending budgets, whether that is social networks or search. But Chase Carey, chief operating officer of News Corp, suggested advertisers may think twice about withholding dollars from this year's upfront market. "The advertising market really continues to be great. The networks probably got a scatter market that's 25 percent to 40 percent above the upfront," he said during the conference. "Those who didn't buy in the upfront last year and had to be buying in the scatter market right now have had a tough time." Today's market "feels as good as it has in a long time." (Additional reporting by Yinka Adegoke; editing by Andre Grenon) Entertainment Fashion Television Media Tweet this Share this Link this Digg this Email Reprints We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language, all capital letters or appear to be spam, and we review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. Comments (0) Be the first to comment on reuters.com. Add yours using the box above. Social Stream (What's this?) © Copyright 2011 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Reader Feedback Mobile Newsletters RSS Podcasts Widgets Your View Analyst Research Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Reuters on Facebook Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

Other News on Wednesday, 9 March 2011
Italy's top bank ready to freeze Libya stake
First direct Serbia, Kosovo talks open on 'high hopes'
Oil prices ease as Saudi downplays supply fears
Spain's deputy PM leaves intensive care
German central bank sees 2.5% growth this year
Gates observes US progress in southern Afghanistan
World oil supply 'very adequate': Saudi minister
Afghan president tells his people hard year ahead
N. Zealand stun Pakistan in cricket W. Cup
Libya: live report
Down's syndrome test breakthrough 'on the horizon'
Nokia starts talks with Finnish staff over revamp
Taylor leads N. Zealand to 302 runs against Pakistan
Kuwait protesters swell in number, call for PM change |
Cuban state layoffs move slowly, workers uneasy |
Gunfire erupts in Abidjan, Gbagbo forces kill 4 |
Gates sees Afghan progress, warns of fight ahead
Iran forces fire teargas to disperse opposition backers |
Bangladesh court OKs Yunus' dismissal from bank
Sudan rebels to stand trial over peacekeeper killings |
ICC summons 6 suspects over Kenyan violence |
Holy streaming, Batman! 'Dark Knight' on Facebook
Holy streaming, Batman! 'Dark Knight' on Facebook
Women go flipping crazy for world's oldest pancake race
Not one more night: Phil Collins calls it a day
US-ENTERTAINMENT Summary
TV executives await blockbuster ad sales
Warner Bros to offer movies through Facebook |
At 25, MTV's "Real World" challenged to stay fresh
International Women's Day shines harsh light on 'femicide'
Toyota's global sales of hybrid cars top 3 million
New TV and social media trend among the youth: study |
Security high as Prince William and Kate in Belfast
Avril Lavigne more "emotional," "raw" on new album
Lime Wire, music publishers settle copyright case |
Single euro patent battle hits legal buffer
Taiwan softens on high-tech investment in China
Wireless expert Parrot seeks acquisitions
US-TECH Summary
Google logo, maps mark International Women's Day
Avril Lavigne more emotional, raw on new album |
Warner Bros to offer movies through Facebook |
Lime Wire, music publishers settle copyright case
TV executives await blockbuster ad sales |
SW China mega-city building huge security system
New TV and social media trend among the youth: study |
Mia Wasikowska travels from Alice to Jane Eyre |
India's Mahindra group forms alliance with Cisco
China blasts SKorea military hacking allegations
Rocker Robbie Robertson set to write memoirs |
Google to digitise Mandela archives
At 25, MTV's Real World challenged to stay fresh |
Genesis vocalist Phil Collins announces retirement |
Civilian deaths in Afghan war hit record high: UN
Libyan forces pound rebels; US wary on no-fly zone
S. Korea accuses N. Korea over communications attack
Coptic Christian killed in Cairo sectarian clashes
Oil, US stocks ease pressure on Asian markets
Chinese voices find outlet in microblogs
One dead as Muslims and Christians clash in Cairo
Libya no-fly zone must have U.N. backing: Clinton |
Spider-Man comic nets US$1.1 million dollars
Kuwait protesters swell in number, call for PM change
Cathay Pacific to buy, lease 27 new planes
Senate approves patent reform to end backlog
Iran forces fire tear gas at protesters: opposition website
Lack of sleep can make you overly optimistic: study
Suicide bomber kills 25 at Pakistan funeral |
Japan core machinery orders up 4.2% in January
Google Ventures backs online marketing startup
Egypt's army detains state security chief
Mass fish death in California harbor
Iran forces fire teargas to disperse opposition backers
Targeted civilian killings spiral in Afghan war: U.N. |
First direct Serbia, Kosovo talks open on 'high hopes'
Craigslist founder in new venture
Shakhtar move seamlessly into Champions League last eight
US probes hacker threat over WikiLeaks soldier
Strong quake hits northeast Japan, tsunami warning issued |
Wall Street insider trading trial picks jury
New TV and social media trend among the youth: study
Exposed: Egypt's spies dragged from shadows |
New Chrome browser ready for the world
Embattled Japan PM picks new foreign min amid diplomacy woes |
Paris court fines Google for copyright breaches
New Chrome browser ready for the world
Embattled Japan PM picks new foreign minister
One dead as Muslims, Christians clash in Cairo |
Strong quake hits northeast Japan, tsunami warning issued
Colombian troops free kidnapped oil workers |
Sri Lanka urged to end detention without trial
Holy streaming, Batman! 'Dark Knight' on Facebook
SKorea's top diplomat apologizes over scandal
Philippines on alert amid infighting among rebels
Japan's government selects new foreign minister
Large earthquake hits northeast Japan; no damage
Weather forecast for the Asia-Pacific region
At 18, he's the US teen truffle tycoon
Tourists reach new beach frontier in Myanmar
Philippine plane gets stuck in mud, delays flights
Magnitude 7.2 earthquake hits northeast Japan
Spider-Man comic nets US$1.1 million dollars
Former Alice in Chains rocker Mike Starr dies
Bassist from US grunge band found dead
Mexican court allows controversial film back
Charlie Sheen outranks Obama and Lady Gaga in social media
Precious Agatha Christie ivories to go on show in London
Charlie Sheen outranks Obama and Lady Gaga in social media |
Pakistan-IMF talks extended for 2-3 days
Seoul shares cut gains on tech sector weakness
Pakistan
Taiwan central bank: should pursue price stability
Senate approves patent reform to end backlog |
S.Korea Jan-Feb CPI growth topped c.bank views
Deutsche says unit may lose $10 mln during suspension
Seoul shares cut gains on tech sector weakness
S&P: Korean recovery firm, but inflation risks persist
NZ FinMin says growth to rise above 4 pct on quake rebuild
S.Korea c.bank says to focus policy on inflation
Former Alice in Chains rocker Mike Starr dies |
Charlie Sheen outranks Obama and Lady Gaga in social media |
Morals clause at issue in Charlie Sheen legal fight |
Libya: live report
Internet banking surges in southeast Asia
Serbia, Kosovo kick off landmark direct talks
RIM's PlayBook tablet gets 7digital music store
French court suspends Chirac graft trial
World powers pressure Iran over nuclear concerns
Toyota targets strong sales in emerging markets
Want less Charlie Sheen? There's an app for that
Saudi minister says dialogue needed, not protest
Schalke's Raul wary of Valencia in Champions League
Ten dead in Egypt religious clashes
Intel official: Iran sends Taliban deadly rockets
UN says Afghan civilian deaths spike in 2010
Egypt sectarian strife kills 13, challenge to army |
World powers pressure Iran over nuclear concerns |
Ugandan police fire teargas at poll protesters |
Ebadi says Arab-style revolt certain soon in Iran |
Pakistan's Islamist parties challenge weakening government
Blast at Moscow bus stop near security academy |
U.S. condemns violence in contested Sudanese region |
Bali to criminalise giving alms to street beggars
Taiwan's Ma seeks US help in closing arms gap
Netanyahu names new national security adviser |
Samsung, LG fight for 3-D tech supremacy
New PM vows to lift Ireland out of darkest hour |
AP Interview: Petraeus says tough summer ahead
Indonesia's radical Islamist group urges Sultan to ban Ahmadiyah
Nobel laureate appeals to keep job at microlender
World pays attention to S. Korean diplomats' sex scandal
Minimum and maximum temperatures in Celsius
Suicide bomber kills 37 at Pakistan funeral
Thailand blames teen pregnancies for rise in number of disabled babies
1kg marijuana found in Indonesian prison
Kazakh celebrities launch drive to bring out vote
Pakistan to announce T-bills auction result on Wednesday
Microblogs in China government's fight to win public approval |
Reliance Communications seals $1.9B Chinese loan
HK's Cathay adds 27 Boeing, Airbus jets to fleet
Nokia shares up after Symbian sales commitment |
China's Feb auto sales slow, hit by holiday
RIM's PlayBook tablet gets 7digital music store |
HK toy maker settles patent suit with Hasbro
Abbey Road studios launch 80th anniversary contest |
A Minute With: Jeff Beck revisits rock's glory days |
Greece at new risk of being pushed off euro
Bodies of missing Tenn. mom, Jo Ann Bain, and daughter found
Female Breasts Are Bigger Than Ever
AMD Trinity Accelerated Processing Units Now in Volume Production
The Avengers (2012 film), made the second biggest opening- and single-day gross of all-time
AMD to Start Production of piledriver
Ivy Bridge Quad-Core, Four-Thread Desktop CPUs
Islamists Protest Lady Gaga's Concert in Indonesia
Japan Successfully Broadcasts an 8K Signal Over the Air
ECB boosts loans to 1 trillion Euro to stop credit crunch
Egypt : Mohammed Morsi won with 52 percent
What do you call 100,000 Frenchmen with their hands up
AMD Launches AMD Embedded R-Series APU Platform
Fed Should not Ignore Emerging Market Crisis
Fed casts shadow over India, emerging markets
Why are Chinese tourists so rude? A few insights

USD EUR - 1 year graph	VPN on MacOSX	BlogMeter 1.01