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Read more with google mobile : Microsoft launches Windows 7, eyes PC sales rebound | Technology |

My Profile Top News Reuters top ten news stories delivered to your inbox each day. Subscribe You are here: Home > News > Technology > Article Home Business & Finance News U.S. Politics International Technology Internet Entertainment Sports Lifestyle Oddly Enough Health Science Special Coverage Video Pictures Your View The Great Debate Blogs Weather Reader Feedback Do More With Reuters RSS Widgets Mobile Podcasts Newsletters Your View Make Reuters My Homepage Partner Services CareerBuilder Affiliate Network Professional Products Support (Customer Zone) Reuters Media Financial Products About Thomson Reuters Microsoft launches Windows 7, eyes PC sales rebound Thu Oct 22, 2009 3:06am EDT Email | Print | Share | Reprints | Single Page [-] Text [+] By Bill Rigby NEW YORK (Reuters) - Microsoft Corp launched Windows 7 on Thursday in its most important release for more than a decade, aiming to win back customers after the disappointing Vista and strengthen its grip on the PC market. The world's largest software company, which powers more than 90 percent of personal computers, has received good reviews for the new operating system, which it hopes will grab back the impetus in new technology from rivals Apple Inc and Google Inc. "It's the first really significant release of Windows in a decade," analyst Brendan Barnicle of Pacific Crest Securities told Reuters Television. "Given the missteps around Vista, people really questioned Microsoft's relevancy in the technology space. So this is a critical first step for Microsoft regaining that credibility." The new system -- which is faster, less cluttered and has new touch-screen features -- comes almost three years after the launch of Vista, whose complexity frustrated many home users and turned off business customers. The success of Windows -- which accounts for more than half of Microsoft's profit -- is crucial for Chief Executive Steve Ballmer to revive the company's image as the world's most important software firm. "I have to say I'm chomping at the bit," Ballmer told an audience of Microsoft customers and partners in Toronto on Wednesday, adding that he is ready to make sales calls himself on Windows 7. Sales won't immediately impact the bottom line of Microsoft, which is expected to post a lower quarterly profit on Friday. CHEAPER THAN VISTA Microsoft is charging $199.99 for the Home Premium version of Windows 7, or $119.99 for users seeking to upgrade from older versions of the operating system -- well below comparable prices for Vista. It also has a range of offers in conjunction with retailer Best Buy and PC makers such as Dell Inc and Acer Inc. For the first time, shoppers will be able to buy PCs loaded with the software direct from a branded Microsoft store, with the first of a planned chain set to open on Thursday in Scottsdale, Arizona. The U.S. holiday season will soon reveal whether consumer PC sales get a kick from Windows 7, but success with corporations -- the key to Microsoft's financial power -- won't be clear until next year, analysts say. "Come June of next year, we are going to get the real indication of the business-to-business marketplace," said Mark Simons, chief executive of the U.S. arm of Toshiba Corp, the world's No. 5 PC maker, on Wednesday. Early indications are that companies are getting ready to switch to Windows 7. "People like it," said Michael Capone, chief information officer for payroll services firm ADP, pointing out its quick start-up time and good user interface. Continued... View article on single page Share: Del.icio.us Digg Mixx Yahoo! Facebook LinkedIn Next Article: UPDATE 1-Pinewood Shepperton says trading in line Also On Reuters Blog: Believers of 2010 GOP majority in "la la land": Dems Analysis: Insider trading wire taps sign of things to come Full Coverage: Reuters Washington Summit 2009 More Technology News Windows 7 may help kickstart delayed corporate spend | Video Microsoft, Google seal Twitter search deals Google, labels partner on music search: sources Like Windows 7, Vista got good reviews too RIM launches new Bold, but challenge looms for Storm | Video More Technology News... Video Windows 7 ready for launch Play Video More Video... Related News Like Windows 7, Vista got good reviews too 3:00am EDT Windows 7 may help kickstart delayed corporate spend 12:04am EDT Microsoft mulls new corporate software: Acer 3:06am EDT Editor's Choice Slideshow A selection of our best photos from the past 24 hours. Slideshow Most Popular on Reuters Articles Video Modern man a wimp says anthropologist CORRECTED - Like Windows 7, Vista got good reviews too WRAPUP 2-US Congress cranks up pressure on insurance industry Pakistani brigadier, driver killed in shooting Windows 7 may help kickstart delayed corporate spend | Video Microsoft launches Windows 7, eyes PC sales rebound Microsoft launches Windows 7, eyes PC sales rebound | Video China's growth quickens but policy stays on hold Deserted shopping mall bleak symbol of Fed bailout Gates pledges nuclear umbrella to counter N.Korea Most Popular Articles RSS Feed Video Obama aims to aid small business Seven more die in Rio drug violence Windows 7 ready for launch Shortage of vaccine as H1N1 spreads Pakistan army's Taliban battle video Detroit housing market still hurting Suspect charged in mall attack plot IAEA gives Iran deal draft Pakistan violence hits life, trade NASA rolls out new rocket Most Popular Videos RSS Feed commentary Apple defies gravity You have to be very dark-hearted to see clouds ahead for Apple, but there are two areas where doubts might arise. Commentary Video: Microsoft rebounds with Windows 7 Reuters.com: Help and Contact Us | Advertise With Us | Mobile | Newsletters | RSS | Labs | Journalism Handbook | Archive | Site Index | Video Index Thomson Reuters Corporate: Copyright | Disclaimer | Privacy | Professional Products | Professional Products Support | About Thomson Reuters | Careers International Editions: Africa | Arabic | Argentina | Brazil | Canada | China | France | Germany | India | Italy | Japan | Latin America | Mexico | Russia | Spain | United Kingdom | United States Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. 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