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Yahoo! My Yahoo! Mail More Yahoo! Services Account Options New User? Sign Up Sign In Help Yahoo! Search web search Home Singapore Asia Pacific World Business Entertainment Sports Technology US newspaper ad revenue down 27% in 2009: NAA AFP - Friday, March 26 Send IM Story Print A news rack in San Francisco, California. US newspaper advertising revenue plunged more than 27 percent last year, with both print and online registering double-digit declines, the Newspaper Association of America said. Slideshow: Full Photo Coverage: Internet Portals & Search Engines WASHINGTON (AFP) - – US newspaper advertising revenue plunged more than 27 percent last year, with both print and online registering double-digit declines, the Newspaper Association of America said. Combined print and online advertising revenue fell 27.2 percent in 2009 to 27.56 billion dollars from 37.84 billion dollars the previous year, according to NAA figures released on Wednesday. Print advertising revenue dropped 28.6 percent in 2009 to 24.82 billion dollars while online advertising revenue declined by 11.8 percent to 2.74 billion dollars, the NAA said. Classified advertising revenue was particularly hard hit, falling by 38.1 percent last year to 6.17 billion dollars. Free online sites such as Craigslist have devastated classified advertising since the ads reached a peak of 19.6 billion dollars in 2000, the year print advertising revenue also hit an all-time high of 48.67 billion dollars. Newspapers across the United States have been grappling with a slide in advertising revenue, steadily declining circulation and the migration of readers to free news online. The industry has been hit by a wave of bankruptcies, job cuts and closures, including a bankruptcy filing by the Tribune Co., owner of the Chicago Tribune, The Los Angeles Times and other major newspapers. The 100-year-old Christian Science Monitor and the Seattle Post-Intelligencer went online-only last year. The Rocky Mountain News of Denver, Colorado, shut down entirely, along with a number of smaller newspapers. With advertising revenue evaporating, top US newspaper executives led by News Corp. chairman Rupert Murdoch have been looking at ways to begin charging readers for news on the Web. Recommend Send IM Story Print Related Articles Key lawmaker backs FCC's spectrum plan Reuters - Friday, March 26 Hacker gets 20 years for U.S. payment card theft Reuters - Friday, March 26 Wall Street Journal to charge 17.99 dollars a month on iPad AFP - Friday, March 26 US newspaper ad revenue down 27% in 2009: NAA AFP - Friday, March 26 U.S. lead in nanotech eroding, report finds Reuters - Friday, March 26 News Search Top Stories China VP due in Sweden as Volvo takeover nears EU's economic 'government' lost in translation EU, US move to allow foreign ownership of airlines UN body rejects trade protection for marine species Fed ready to unwind stimulus at 'appropriate time' More Top Stories » Related Full Coverage Internet Portals & Search EnginesLatest development in the online world All Full Coverage » ADVERTISEMENT Most Popular Most Viewed Most Recommended Dubai World gets $9.5 bln injection for debt plan Sharks, elephants to reappear on CITES agenda 'I Spy' star Robert Culp dead at 79 'Rare' fossil of new dinosaur species found in US Africa's gorillas face bleak future: report More Most Viewed » 'Rare' fossil of new dinosaur species found in US 'Britain's Fritzl' raped daughters for over 25yrs Researchers back cancer-fighting properties of papaya Hollywood stars help prevent suicide after Twitter alert Prince Philip in strip club gaffe More Most Recommended » Elsewhere on Yahoo! Financial news on Yahoo! Finance Stars and latest movies Best travel destinations More on Yahoo! News Home Singapore Asia Pacific World Business Entertainment Sports Technology Subscribe to our news feeds Top StoriesMy Yahoo!RSS » More news feeds | What are news feeds? Also on Yahoo Answers Groups Mail Messenger Mobile Travel Finance Movies Sports Games » All Yahoo! Services Site Highlights Singapore Full Coverage Most Popular Asia Entertainment Photos World Cup 2010 Copyright © 2010 Yahoo! Southeast Asia Pte. Ltd. (Co. Reg. No. 199700735D). All Rights Reserved. Terms of Service | Privacy Policy | Community | Intellectual Property Rights Policy | Help

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