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Edition: U.S. Article Save Email Print Reprints Most Popular Most Shared Luggage explosion causes scare at Houston airport 04 May 2010 Woods unfazed by Mickelson threat to number one ranking 04 May 2010 Times Square bomb suspect probed for links abroad | Video 4:15pm EDT Many possible triggers for wider euro debt crisis 1:03pm EDT Dutch queen in security scare at war memorial 04 May 2010 Greek anti-austerity march erupts in violence, 3 dead | Video 3:58pm EDT Europe leaders warn of contagion 3:58pm EDT FDA finds grime at J&J plant, urges use of generics 9:06am EDT Oil from Gulf spill may even reach Miami-scientist 04 May 2010 Police barred from penis enlargement 23 Apr 2010 FDA finds grime at J&J plant, urges use of generics 9:06am EDT Police barred from penis enlargement 23 Apr 2010 Greek anti-austerity march erupts in violence, 3 dead | Video 3:58pm EDT Oil from Gulf spill may even reach Miami-scientist 04 May 2010 World Cup fans warned over S.Africa fever outbreak 04 May 2010 Many possible triggers for wider euro debt crisis 1:03pm EDT Bad night's sleep can hamper body's insulin use 10:44am EDT Europe leaders warn of contagion 3:58pm EDT Picasso piece sets record for art sold at auction | Video 11:36am EDT Luggage explosion causes scare at Houston airport 04 May 2010 Pictures Costume Institute best and worst dressed Red carpet highlights from the annual benefit. Slideshow Indie films await sign of VOD, Web download success Christine Kearney NEW YORK Wed May 5, 2010 3:52pm EDT Related News Trailers a bounty for theaters, concern for studios 1:43am EDT German, U.S. films win top prizes at Tribeca festival Fri, Apr 30 2010 Imax looks abroad as "Avatar" reels in the crowds Thu, Apr 29 2010 Bad boy Colin Farrell questions word of his reform Thu, Apr 29 2010 Ice Cube has a new rap -- documentary filmmaking Wed, Apr 28 2010 NEW YORK (Reuters) - Like an actor waiting for a big break, the nascent market for watching independent movies on TV video-on-demand channels or online via streaming or downloads still needs a big hit to make believers out of moviemakers. Entertainment | Film Last month, the Tribeca Film Festival launched an unusual effort to acquire films and release them on video-on-demand (VOD) in an effort to help kick-start the market. Typically, film festivals screen movies, not distribute them. As the festival wound down earlier this week, the success of Tribeca's effort was still unknown. But market players said VOD and online sales are not likely a financial game-changer anytime soon for the beleaguered independent film industry that in recent years has fallen on hard times as too many indie movies competed for space in too few theaters. "They (VOD and Web downloads) have generated meager revenue at best. The total revenue has not been up until now anything resembling financially compelling," said Eamonn Bowles, President of Magnolia Pictures. Still, Tribeca organizers and industry executives agree the old financial model of a film creating buzz at festivals and being acquired for theatrical release needs changing. "So many filmmakers still want that traditional route, they want to be able to walk down that red carpet at a cinema," said Tribeca's chief creative officer Geoff Gilmore. "But I can't make that world exist any longer when it doesn't," he added. "I can't tell (filmmakers), 'you are going to have a number of different buying opportunities' when in fact it has been more and more mitigated...so we are trying to create new opportunities." Tribeca's distribution arm, called Tribeca Film, acquired more than a dozen films and over half were shown at the festival, including "Climate of Change" and "Metropia." They were offered on VOD via cable, satellite and telecom providers that reach some 40 million homes and fans could watch them at the same time as New York moviegoers at the festival. Separately, but also for the first time, Tribeca offered eight full-length films online at a flat fee of $45. Festival organizers aren't yet saying how many people paid to watch the movies, but its experiment followed other, smaller efforts including one at the recent Sundance Film Festival, which offered five movies for rental at $3.99 on YouTube. It attracted little revenue. FILMMAKERS GIVE MIXED REVIEWS Tribeca filmmakers gave VOD and Web downloads mixed reviews and said they hoped audiences would still be able to see their films on the big screens for which they were made. Some wondered whether a conflict of interest might arise if a festival promoted their own films more than ones they did not acquire. Director Josh Sternfeld, whose "Meskada" played in the festival, told Reuters he thought filmmakers should "keep their minds open to how films get seen" but also recognized watching a film in a theater was "special." Others were more reluctant, including director Ricki Stern of "Joan Rivers -- A Piece of Work," who said "it's wonderful that movies can get out to the masses on the Internet," but quickly added that she still preferred cinemas. "Movies should be in a big old movie theater with lots of popcorn," she said. Josh Braun, of Submarine Entertainment, which represented "Climate of Change", said any festivals exploring their own distribution must be "extra vigilant to account for any perception that their own films might get preference." "And they have to be smart about it because they still want distributors to be coming to their festival and looking for movies for sale," he said. But while the industry waits to see if Tribeca's VOD experiment captures much revenue, the festival is marching forward with plans to acquire more films throughout the year. "What we are saying is 'we realize that you are watching films on your computers and on cable, we are going to offer that to you," said Nancy Shafer of Tribeca Enterprises, which funds the festival and the distribution arm. "Everyone is trying to figure out how to make filmmakers money...and how to rebuild the independent film business." (Additional reporting by Sharon Reich; Editing by Bob Tourtellotte) Entertainment Film More from Reuters Miley Cyrus releases sexy video for "Can't Be Tamed" LOS ANGELES (Reuters) - Teen star Miley Cyrus has cast aside any resemblance to her Disney alter ego Hannah Montana in a racy music video for her new single "Can't be Tamed", which features the 17 year-old pole dancing in a black bodice. "Twilight Saga: Breaking Dawn" set for 2011 release Gyllenhaal goes blockbuster with game adaptation Indie films await sign of VOD, Web download success Heart problem, pneumonia killed Corey Haim: coroner "Dancing" audience boots off Pamela Anderson » More Top News Fighting the oil spill on all fronts Workers are toiling above and below the surface of the Gulf of Mexico in an intense effort to plug the leak and protect the shoreline. Full Article Video: Calm before the spill "World's whitest beaches" under threat Obama biggest recipient of BP cash Poll: Is it still "drill baby drill"? Green Business Alienated, radicalized immigrants Fears are bound to heighten over radicalized immigrants in the wake of the attempted New York bombing by a Pakistani-American. Are these worries justified? Full Article | Video Bomb suspect probed for links Factbox: A married financial analyst Bomb suspect was bound for Pakistan Bomber from respectable background What inspired the bomb attempt? U.S. © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here. © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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