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Edition: U.S. Article Comments (0) Save Email Print Reprints Most Popular Most Shared Police suspected Woods drank alcohol on day of crash 07 Dec 2009 Ohio executes inmate with untried injection method 3:02pm EST Tiger Woods' mother-in-law hospitalized in Florida 3:18pm EST U.S. already $292 bln in the red this year - CBO 04 Dec 2009 VH1 drafts "Basketball Wives" docu-soap 07 Dec 2009 U.S. already $292 bln in the red this year - CBO 04 Dec 2009 Crisis in sovereign, commercial debt seen 07 Dec 2009 Inside a U.S. healthcare "island of excellence" 1:22am EST Corruption threatens "soul and fabric" of U.S.: FBI 1:45pm EST Half of teen girls have STIs by 2 years of first sex 07 Dec 2009 Yahoo open to sell HotJobs for right price Alexei Oreskovic SAN FRANCISCO Tue Dec 8, 2009 3:31pm EST Related News Google revamps search with real-time results Mon, Dec 7 2009 Yahoo sees exponential growth in mobile ads Thu, Dec 3 2009 IAC's Diller rebuffed Ask.com suitors Wed, Dec 2 2009 Yahoo expands integration with Facebook Wed, Dec 2 2009 Google buys mobile ad firm for $750 million Mon, Nov 9 2009 SAN FRANCISCO (Reuters) - Yahoo Inc CEO Carol Bartz put a 'for sale' sign on HotJobs on Tuesday, saying Yahoo was open to selling the non-core unit for the right price even though an improving economy could help its prospects. Technology | Media Rates for Yahoo's premium online display ads were continuing to pick up after being pressured during the economic recession and the ad spending slump, Bartz also said at the UBS Global Media and Communications Conference in New York. But Yahoo is aggressively moving to improve the money it generates on its Internet search ads, Bartz said, noting that Google was still ahead on revenue per search. "We're not going to match Google," Bartz said, noting the company would focus on achieving Yahoo-specific goals for revenue per search. Bartz, who took over as CEO in January, has shut down numerous properties deemed nonessential to the company's core strategy as it seeks to cut costs, revive revenue growth and compete with Internet companies such as Google Inc, Microsoft Corp and new social media firms such as Facebook and Twitter. In July, Bartz struck a deal with Microsoft that will allow the software company to provide the back-end technology for Yahoo's search engine in a 10-year deal Yahoo said will save roughly $425 million in operating expenses. In September, two sources familiar with the situation told Reuters that Yahoo put HotJobs as well as the Yahoo Small Business property on the auction block and was seeking $350 million to $500 million for the latter, according to one of the sources. "We've said all along it's not strategic to the company, so if we got a decent price we'd do something," Bartz told investors at the conference when asked about the future of HotJobs. Early in the year she said it was up for examination. Bartz noted on Tuesday that the economic downturn had decreased the job openings posted by employers on HotJobs, but hopefully, the improving economy might reverse the trend. She also said Yahoo would not likely seek to strike new, "mega" distribution deals with PC makers that gave the Yahoo search engine prominent placement and promotion on newly sold computers. "Those rarely made money," Bartz said of the deals. Yahoo shares were 1 cent at $15.44 in afternoon trading on Tuesday. (Reporting by Alexei Oreskovic; editing by Andre Grenon) Technology Media Add a Comment More from Reuters Polar bear turns cannibal As the world focuses on climate change in Copenhagen, the animal that has come to represent global warming is turning cannibalistic as the Arctic ice melts their hunting grounds, a U.S.-led global scientific study said. Slideshow | Full Article Climate Conference Perfect healthcare? The White House calls it an "island of excellence", but the unconventional approach of Geisinger Health System in rural Pennsylvania may be a tough sell elsewhere -- especially for physicians. Full Article Hospitals turn to GE for surgical cuts Nurses unions merge, back overhaul Healthcare Reform No price tag on jobs boost "There are those who claim we have to choose between paying down our deficits on the one hand, and investing in job creation and economic growth on the other. But this is a false choice." Full Article Factory, services revenue to grow Obama warns there's no silver bullet Economy © Copyright 2009 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts.com Buyouts Europe: Buyouts Conferences: Venture Capital Journal ECVJ International Financing Review International Securitisation Report Project Finance International PEhub.com PE Week Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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