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Edition: U.S. Article Comments (10) Save Email Print Reprints Most Popular Most Shared Apple overtakes Microsoft as biggest tech company 26 May 2010 BP exec: Appears only drilling mud flowing from well 26 May 2010 Apple overtakes Microsoft as biggest tech company 26 May 2010 U.S. to suspend Arctic drilling: Alaska senator 1:11am EDT Lee DeWyze wins "American Idol" as Cowell departs 2:55am EDT Risque Venus brings Moulin Rouge style to French Open 26 May 2010 Ellen DeGeneres starts own record label, signs YouTube kid | Video 26 May 2010 BP monitoring to see if "top kill" plug working | Video 1:45am EDT In BP command center, CEO and Dr Chu plot course 26 May 2010 BP, Transocean workers argued before blast: witness 26 May 2010 Apple overtakes Microsoft as biggest tech company 26 May 2010 Apple overtakes Microsoft as biggest tech company 26 May 2010 Facebook boosts privacy controls amid criticism 26 May 2010 U.S. to suspend Arctic drilling: Alaska senator 1:11am EDT U.S. reverses stance on treaty to regulate arms trade 14 Oct 2009 Foxconn hit by 10th jumping death 1:53am EDT Lee DeWyze wins "American Idol" as Cowell departs 2:55am EDT Stalin blocked attempts to kill Hitler: general 25 May 2010 UPDATE 1-U.S. to suspend Arctic drilling-Alaska senator 1:11am EDT Risque Venus brings Moulin Rouge style to French Open 26 May 2010 Apple overtakes Microsoft as biggest tech company Bill Rigby SEATTLE Wed May 26, 2010 10:55pm EDT Apple Inc. Chief Executive Steve Jobs speaks about features on the iPod Nano, which includes a video camera, at a special event in San Francisco, in this September 9, 2009 file photo. Credit: Reuters/Robert Galbraith/Files SEATTLE (Reuters) - Apple Inc shot past Microsoft Corp as the world's biggest tech company based on market value on Wednesday, the latest milestone in the resurgence of the maker of the iPhone, which nearly went out of business in the 1990s. Technology | Media Apple's shares rose as much 2.8 percent on Nasdaq on Wednesday, as Microsoft shares floundered, briefly pushing its market value above $229 billion, ahead of its longtime rival. Both stocks ended down after a late-day sell-off, but Apple emerged ahead with a market value of about $222 billion, compared with Microsoft's $219 billion, according to Reuters data. Apple shares closed down 0.4 percent at $244.11 on Nasdaq, while Microsoft fell 4 percent to a seven-month low of $25.01. Shares of Apple are worth more than 10 times what they were 10 years ago, as it has profited from revolutionizing consumer electronics with its stylish, easy to use products such as the iPod, iPhone and MacBook laptops. The last time Apple had a higher market value than Microsoft was December 19, 1989, according to Thomson Reuters Datastream. Microsoft, whose operating system runs on more than 90 percent of the world's personal computers, has not been able to match growth rates from its hey-day 1990s. Its stock is down 20 percent from 10 years ago. Apple, which struggled for many years to get its products into the mainstream, resorted to a $150 million investment from the much larger Microsoft in 1997 in order to keep it afloat. At that time, Microsoft's market value was more than five times that of Apple. Microsoft still leads Apple in sales. In the latest quarter, Microsoft reported $14.5 billion in revenue compared with Apple's $13.5 billion. Cupertino, California-based Apple is now the second-largest company on the Standard & Poor's 500 index by market value, behind energy behemoth Exxon Mobil Corp. (Additional reporting Rodrigo Campos and David Gaffen; Editing by Gary Hill and Richard Chang) Technology Media Comments See All Comments (10) | Post Comment May 26, 2010 11:33pm EDT I’m reading this article on my iPad. It’s a brilliant piece of technology. Apple deserves every good thing and Steve Jobs deserves much success and all oaf the credit. His products, vision, and company are amazing. Oberon123 Report As Abusive May 26, 2010 11:54pm EDT @ Oberon123 I agree, everyone saw this coming. I saw it coming when I switched to Mac in 2004 when OSX was in it’s infancy. Go Steve! tonyrjohnston Report As Abusive May 27, 2010 12:08am EDT ‘The bubbles in the water disappear so quickly’, we all know APPLE z primarily business driven not customer centric , it doesn’t deserve this position.If APPLee is still at the top next year, i will shot myself.MSFT underestimated the mobile market even though MSFT z emperor of this IT kingdom.she (the googlee) barely touches the MSFT Real Stuff. anilchow22 Report As Abusive May 27, 2010 12:24am EDT This is a bunch of crap. With a few exceptions (Xbox, Zune) Microsoft does not make hardware. In order to compare the value of the two companies, you have to first cut out the part of Apple that makes the OS for Apple and the other software, and add back in the Nano and maybe a few other things, or, add to Microsoft’…s value all the value of all the hardware manufacturers that build PC’s, phones, servers, etc. on Microsoft’s software. If you’re going to do math you better do it right.See More TheRealGoldmund Report As Abusive May 27, 2010 12:52am EDT TheRealGoldmund, I see what you’re saying about evaluating two companies, but the point of this article is not just to compare the market value of AAPL and MSFT, but also to demonstrate where AAPL has come from in the past. Additionally, AAPL gains from synergies between all vertically integrated businesses (chips, hardware, OS, apps, services, retail). The value of the company is greater than the sum of its parts. MSFT’s business model is clearly different because it chooses to rely on volume and specialize in software only for the most part. So, the comparison doesn’t seek to show which company does better in a particular industry segment. IT seeks to show which company delivers a bigger value to its shareholders. arorris Report As Abusive May 27, 2010 1:23am EDT While I understand that MS saw an opportunity to deliver Office on another platform, I would have preferred that Bill Gates kept his investment and allowed Apple to whither and die a slow death back in 1997. We could have eliminated this proprietary/preditory hardware manufacturer with the Napoleon complex and possibly gotten the rest of the fanboys to drink the cool-aid. The world would have been a much better place! NVresident Report As Abusive May 27, 2010 1:28am EDT What a joke. Look at the iPhone! Eventually, of course, the rechargeable battery will need to be replaced. Unfortunarely for the customer though, the battery has to be soldered in, and unless you’re planning on having Apple do the job for a real bundle of money, you *will* bend and warp the case in the process of removing it. It is a nightmare. How on Earth could these idiotic geeks release a phone to the public that needs its battery to be soldered in? Apple’s out to make a quick buck regardless of their customers’ headaches down the road. Forget the toy. Forget Apple. johntheadams Report As Abusive May 27, 2010 1:29am EDT The iPhone nearly went out of business in the 90s? danglingprtcple Report As Abusive May 27, 2010 1:42am EDT @danglingprtcple It helps when you read the whole sentence instead of taking just one part of it. The *maker* of the iPhone nearly went out of buisiness in the 90’s. IceCubic Report As Abusive See All Comments (10) Add a Comment *We welcome comments that advance the story directly or with relevant tangential information. We try to block comments that use offensive language or appear to be spam and review comments frequently to ensure they meet our standards. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. © Copyright 2010 Thomson Reuters Editorial Editions: Africa Arabic Argentina Brazil Canada China France Germany India Italy Japan Latin America Mexico Russia Spain United Kingdom United States Reuters Contact Us Advertise With Us Help Journalism Handbook Archive Site Index Video Index Analyst Research Mobile Newsletters RSS Podcasts Widgets Your View Labs Thomson Reuters Copyright Disclaimer Privacy Professional Products Professional Products Support Financial Products About Thomson Reuters Careers Online Products Acquisitions Monthly Buyouts Venture Capital Journal International Financing Review Project Finance International PEhub.com PE Week FindLaw Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests. NYSE and AMEX quotes delayed by at least 20 minutes. Nasdaq delayed by at least 15 minutes. For a complete list of exchanges and delays, please click here.

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