InfoAnda - CBS wins November TV sweeps; Fox scores big gains

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My Profile Top News Reuters top ten news stories delivered to your inbox each day. Subscribe You are here: Home > News > Entertainment > Article Home Business & Finance News U.S. Politics International Technology Entertainment Film Music People Television Arts Industry Sports Lifestyle Oddly Enough Health Science Special Coverage Video Pictures Your View The Great Debate Blogs Weather Reader Feedback Do More With Reuters RSS Widgets Mobile Podcasts Newsletters Your View Make Reuters My Homepage Partner Services CareerBuilder Affiliate Network Professional Products Support (Customer Zone) Reuters Media Financial Products About Thomson Reuters CBS wins November TV sweeps; Fox scores big gains Tue Dec 1, 2009 11:48pm EST Email | Print | Share | Reprints | Single Page [-] Text [+] LOS ANGELES (Reuters) - CBS claimed victory on Tuesday in the key November television sweeps period, but Fox said it was the only broadcast network to show year-on-year gains in both total viewers and the 18-49 year-old age group coveted by advertisers. CBS Corp's CBS broadcast network said it had the highest number of total viewers in the closely watched four-week period for the ninth consecutive year, with an average 11.3 million total viewers tuning in for each show. Ratings measured in the November "sweeps" are important because they are used to set local TV advertising rates for future months. Rival network ABC, a unit of the Walt Disney Corp, finished No. 2 in total viewers with an average audience of 10.5 million, and General Electric Co's NBC is expected to report on Wednesday when final figures from industry tracker Nielsen are available. News Corp's Fox, which traditionally sees its strength in January with its twice weekly "American Idol" broadcasts, said it had won the 18-49 age group in November for the first time in its history, beating second-placed ABC by 13 percent. Excluding sports programs, ABC said it would have claimed the No. 1 spot in that key group. Fox said it increased its average total viewers during the sweep by 29 percent over the same period last year. Fox was helped by the strength of World Series baseball and new shows like high-school choir comedy "Glee" and its Sunday animated series "The Cleveland Show." Although "Glee," with about 7 million viewers per week, is not among the Top 20 most-watched shows, Fox said it was bringing in 45 percent more viewers to the 9 p.m. Wednesday slot than last year. For CBS, its crime franchises "CSI" and "NCIS," which have spinoff versions set in Miami and Los Angeles, are consistently among the top 10 dramas on network TV, while its "The Big Bang Theory" and "Two and a Half Men" are two of the highest rated comedies. (Reporting by Jill Serjeant; Editing by Bob Tourtellotte and Richard Chang) © Thomson Reuters 2009 All rights reserved Share: Del.icio.us Digg Mixx Yahoo! Facebook LinkedIn Next Article: "Fiddler" director Jewison honored with career award global media summit Reshaping the media Nearly every piece of the media business is at a crossroads. Throw in the loss of billions of dollars in ad spending, and it is no wonder media insiders are keen to put 2009 behind them. Full Coverage Disney in no hurry on Oprah decision UBM eyeing further acquisitions More Entertainment News Film said to show Marilyn Monroe smoking pot | Video Simon Cowell gambling on Internet Vegas talent show Tiger Woods gets traffic ticket for accident | Video "Precious" and "Last Station" top Spirit film nods Lady Gaga finds a new fan in Barry Manilow More Entertainment News... More News UPDATE 3-Oprah Winfrey to end talk show in Sept 2011 Thursday, 19 Nov 2009 09:09pm EST TV networks hold their own in new season Friday, 30 Oct 2009 08:54pm EDT Editor's Choice Slideshow A selection of our best photos from the past 24 hours. Slideshow Most Popular on Reuters Articles Video Somali sea gangs lure investors at pirate lair Russia shifts stance on Iran, Ahmadinejad defiant Sirius, Liberty could do WorldSpace deal Alec Baldwin says lost interest in acting, will soon quit Henderson finds GM's top spot a slippery slope UPDATE 3-Barrick closes hedge book early, stock soars GM CEO Henderson departs in shakeup by board NY mob son Gotti eludes conviction for fourth time Dubai ruler plays up strength as Gulf markets fall | Video Suspect in U.S. cop killings is shot dead by police Most Popular Articles RSS Feed Video Marilyn Monroe "smoking pot" Business Update: TUI Travel up The earthships have landed Accused cop killer shot dead Tiger Woods fined by police Obama OKs 30,000 troops - official A US town on war footing U.S.unveils AIDS care reform Talk of the Town 50 Cent raises heat in brothel Most Popular Videos RSS Feed Reuters.com: Help and Contact Us | Advertise With Us | Mobile | Newsletters | RSS | Labs | Journalism Handbook | Archive | Site Index | Video Index Thomson Reuters Corporate: Copyright | Disclaimer | Privacy | Professional Products | Professional Products Support | About Thomson Reuters | Careers International Editions: Africa | Arabic | Argentina | Brazil | Canada | China | France | Germany | India | Italy | Japan | Latin America | Mexico | Russia | Spain | United Kingdom | United States Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. 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