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Yahoo! My Yahoo! Mail More Yahoo! Services Account Options New User? Sign Up Sign In Help Yahoo! Search web search Home Singapore Asia Pacific World Business Entertainment Sports Technology National bans is poll boon for Italian local TV, Internet AFP - Sunday, March 28 Send IM Story Print People walk by electoral banners reading the election dates, in downtown Rome. The suspension of political programming by national broadcasters ahead of regional elections Sunday and Monday has boosted audiences for Internet and local TV shows, a novelty in Italian politics. Slideshow: Full Photo Coverage: Internet Portals & Search Engines ROME (AFP) - – The suspension of political programming by national broadcasters ahead of regional elections Sunday and Monday has boosted audiences for Internet and local TV shows, a novelty in Italian politics. Rai television, which groups all public channels, suspended political programming ahead of the elections, saying it did not want to be seen favouring any one party but also to avoid fines for bias. The move caused a general outcry and a void in the public debate ahead of the elections for regional governors for 13 of Italy's 20, a vote that will also be a test of the popularity of Prime Minister Silvio Berlusconi. "It is incredible that in Italy there are so many political programmes, but they have to be interrupted precisely at the time when politics becomes important," journalist Enrico Mentana said in an interview with AFP. Rai's controversial decision was, however, still not enough to prevent its main television news programme from being fined 100,000 euros (134,000 dollars) for "imbalance" in reporting and "weak" coverage of the smaller candidates. The same punishment was doled out to its main competitor, Canale Cinque in Berlusconi's Mediaset group. "It is as if we have 10 football teams but just at the moment of the kickoff of the championship, we have only one," said Mentana, who has created a programme on the Internet site of the Il Corriere della Sera daily. On Thursday night a programme by Rai journalist Michele Santoro, who normally hosts the AnnoZero political talk show that Berlusconi is alleged to have tried to gag, escaped the ban by going out on local and satellite channels and the Internet. About 200,000 people watched on the web and the show was also aired on giant screens erected in 200 Italian towns and cities, including Rome and Naples, Italian media reported. The programme, which took aim at the 73-year-old Berlusconi, was called "Raiperunanotte" (Rai for a night) and dedicated to freedom of expression. "Until now, the Internet was considered a separate territory, with different tribes, its own codes and systems of interaction," said Mentana. "But now we have brought to the web people who originally were not going there," he said. "A new era has opened." It is an opinion shared by Marco Marturano, professor at the Milan school of journalism IULM, who said: "The Internet has won in this story an image and a role in information." He added however that "we honestly cannot say that there is a direct transfer of the public from television to the Internet." "The Internet public remains a public apart. But in a country where just until last year Internet communication was still far from being a means of mass communication, it is a sign of what may come," he said. At the same time, "an advantage has been given to the local televisions which are not under the same rules and could provide a public service that the nationals chains can no longer," he said. Entertainment channels were also able to contribute to the political debate. "A programme like ours, half-way between entertainment and information, slips through the net," Andrea Salerno, producer of "Parla con Me" on Rai Three, told AFP. But what will be the impact of these changes on the results of the election? Marturano said the fact that during the campaign there was "less political information will translate into more votes for the parties than for their platforms, as much on the right as on the left." "The vote will not consist of a choice for the best regional president but to give a signal against or for Berlusconi," he said. 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